The eighth annual report highlights key industry shifts, including AI-powered strategies, the emergence of employee influencers, and increasing expectations on comms teams CHICAGO, Feb. 25, 2025 /PRNewswire/ — Cision, a global leader in media intelligence and communications solutions, in partnership with PRWeek, today announced the release of the 2025 Comms Report, offering an in-depth analysis of the evolving PR and corporate communications landscape. Based on insights from over 300 industry professionals across the U.S. and Canada, this year’s report reveals how AI is transforming the industry, communications leaders are playing a more strategic role in the C-suite, and employee influencers are reshaping brand credibility. “The 2025 Comms Report…
Author: PRNEWSWIRE
The partnership brings omnichannel intelligence to CPG brands with unmatched market visibility, product insights, and growth optimization. CHICAGO, Feb. 25, 2025 /PRNewswire/ — SPINS, the leading provider of data and intelligence for the natural products industry, has announced a strategic partnership with Stackline, the leading retail intelligence and commerce technology platform. The collaboration will equip brands with an integrated view of online and in-store market measurement, delivering a more comprehensive view of product (and attribute) performance, driving smarter decisions and strategic growth in today’s dynamic marketplace. Over the past five years, grocery shopping has rapidly become an omnichannel activity; shoppers increasingly purchase…
PALO ALTO, Calif., Feb. 25, 2025 /PRNewswire/ — Predactiv, a leader in advanced data and technology solutions, and Affinity Solutions, the leading consumer purchase insights company, today announced a transformative partnership designed to set a new standard in audience targeting and data monetization by integrating the largest deterministic consumer purchase dataset with the most powerful AI-driven data management platform. This innovation empowers marketers to create highly targeted audience segments based on actual purchase behavior to maximize marketing impact and drive business results. Seamlessly integrating Affinity Solutions’ fully permissioned data from 150 million credit and debit cards with The Predactiv Data Platform, the…
CALABASAS, Calif., Feb. 25, 2025 /PRNewswire/ — Faye, a global leader in software strategy, deployment, integrations, and ongoing management for mid-market and enterprise organizations, today announced a new integration that enables seamless synchronization between SugarCRM and HubSpot, ensuring that sales and marketing teams have up-to-date information across both platforms. The new SugarCRM-HubSpot integration is designed to streamline workflows and enhance data synchronization. This powerful solution supports bi-directional sync for key records, synchronization for activities, and flexible field mapping, ensuring teams always have access to accurate, real-time data. For the first time, Faye’s SugarCRM-HubSpot integration allows users to seamlessly visualize marketing engagement data—including…
Partnership empowers organizations to drive smarter decisions in real-time for enhanced situational awareness, better crisis response, and improved public safety NEW YORK and REDLANDS, Calif., Feb. 25, 2025 /PRNewswire/ — Dataminr, one of the world’s leading AI companies, and Esri, the global leader in geographic information system (GIS) technology, today announced an expanded strategic partnership aimed at driving innovation, enhancing customer value, and accelerating growth across key markets. This collaboration, which elevates Dataminr to Esri’s Platinum Partner tier, builds on the unparalleled combined strengths of Dataminr’s AI platform and Esri’s leading ArcGIS software in delivering transformative solutions that allow customers to detect high-impact events in real…
Orby’s Breakthrough Technology Achieves 74.9% Success Rate on AI Agent Benchmarks MOUNTAIN VIEW, Calif., Feb. 25, 2025 /PRNewswire/ — Orby AI, a leading AI Agent and Automation Discovery platform company, today announced the launch of its Generic Agent Framework and Self-Adaptive Interface Learning (SAIL) technique, setting new industry benchmarks for AI agent performance. With this innovation, Orby AI’s agents achieve state-of-the-art (SOTA) results on industry-standard evaluations, including MiniWoB and WebArena, surpassing competitors in accuracy, adaptability, and success rates. This follows Orby’s recent record-setting 89.4% accuracy on the ScreenSpot Benchmark, where it (UGround) outperformed tech giants including Google DeepMind, OpenAI, and Anthropic. Orby’s AI technology…
SAN FRANCISCO, Feb. 25, 2025 /PRNewswire/ — Mural, the leading visual collaboration platform built to help go-to-market teams accelerate productivity and transformation, today announced Elaina O’Mahoney as its new Chief Product Officer (CPO). In this role, she will lead Mural’s global product strategy, development, and execution, driving the company’s continued innovation and growth. Elaina brings over 15 years of expertise in product management and leadership spanning multiple industries and technologies. Most recently, she served as Chief Product Officer at Noyo, where she led product expansion efforts that drove revenue growth and modernized the health-tech landscape with innovative user-centered designs, powered by breakthrough data-driven AI.…
Joint customers can enable safe and productive use of thousands of AI applications MOUNTAIN VIEW, Calif., Feb. 25, 2025 /PRNewswire/ — WitnessAI, creator of the first enablement platform for safe AI use, today announced its support for F5 BIG-IP SSL Orchestrator integration. Customers using F5’s BIG-IP SSL Orchestrator solution already enjoy a broad range of methods for gaining visibility into encrypted application traffic at scale and can now get deep insights into enterprise AI traffic as well. WitnessAI safely enables an organization’s employees to use thousands of AI apps already available on the internet. WitnessAI uses network connectivity to observe, control, and protect employees’ use…
MIAMI, Feb. 25, 2025 /PRNewswire/ — Real Juice Media (RJM) announces the evolution of its suite of AI-driven ad solutions, providing advertisers and media companies with new ways to reach audiences through cultural insights. RJM Personas are digital communities rooted in shared interests, influence, and identity, enabling advertisers to connect with high-value groups while helping media owners optimize inventory and improve campaign performance. Personas are developed through RJM Cultural Intelligence™, designed to capture the mindsets, lifestyles, and the passions that shape our world. Through influence mapping, survey validation, and AI-driven modeling, this system identifies emerging patterns in real time, giving advertisers deeper…
Accelerates E-commerce Inclusion with Powerful New Plug-In Integrations NEW YORK, Feb. 24, 2025 /PRNewswire/ — accessiBe, the market leader in AI-powered web accessibility solutions, today announced it has been named to G2’s 2025 Best Software Awards, earning a spot with its accessWidget plug-in among the top solutions on the Best Content Management Software (CMS) Products list. This recognition underscores accessiBe’s commitment to transforming digital accessibility through advanced technology and strategic marketplace integrations. “There are over 180,000 software products and services listed and 2.8 million verified user reviews in the G2 marketplace. We’re proud to help companies navigate these critical choices with insights rooted…