Mike Jaffe appointed General Manager, Global Operations Richard Poustie to lead Dynata’s EMEA Media division SHELTON, Conn., Jan. 13, 2025 /PRNewswire/ — Dynata, LLC, the most trusted source for reliable, accurate first-party data, today announced the appointment of two seasoned executives, both with previous experience at Kantar Media. Mike Jaffe has been appointed General Manager, Global Operations for Dynata, and Richard Poustie will lead Dynata’s EMEA Media division. These strategic hires will play a critical role in driving Dynata’s growth and a continued focus on providing customers with unrivalled data quality. Mike Jaffe, General Manager, Global Operations. Jaffe joins Dynata after having served as Head of Operations for Media…
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SAN FRANCISCO, Jan. 13, 2025 /PRNewswire/ — Stackless Data, a leader in advanced data solutions, today announced the launch of its next generation e-commerce marketing optimization platform. Unlike traditional tools that merely aggregate marketing data from disparate ad platforms, the new Stackless Data solution provides businesses with a unified view of cross-channel sales profitability — empowering marketers to optimize every dollar based on Lifetime Value (LTV), Customer Acquisition Cost (CAC), and Profitability Scaling Margin (PSM). In a digital landscape where Return on Ad Spend (ROAS) has proven to be a narrow and misleading success metric, Stackless Data’s platform marks a significant shift.…
TORONTO, Jan. 13, 2025 /PRNewswire/ — Zoomd Technologies Ltd. (TSXV: ZOMD) (OTC: ZMDTF) and its wholly owned subsidiary Zoomd Ltd. (collectively, “Zoomd” or the “Company”), a leading marketing tech (MarTech) user-acquisition and engagement platform, proudly announce the onboarding of several prestigious new clients during the last few months, further solidifying its position as a global leader in user acquisition and digital marketing solutions. Zoomd is thrilled to welcome the following companies to its growing portfolio of clients: “These new partnerships are a testament to Zoomd’s robust user-acquisition capabilities and our commitment to delivering unparalleled results for our clients,” said Amit Bohensky Chairman of Zoomd. “We…
– Customer forecasts full ramp-up to reach $2M/year – KFAR SAVA, Israel, Jan. 13, 2025 /PRNewswire/ — Silicom Ltd. (NASDAQ: SILC), a leading provider of networking and data infrastructure solutions, today announced that an existing customer, a major US-based cyber security company, has expanded its business with Silicom, awarding the Company a design win for an advanced Edge system. Initial orders have been received, and quantities are expected to ramp up during the second half of 2025 to reach a full run-rate of approximately $2 million per year. The selected product is a customized version of a wireless connectivity-enabled Silicom Edge system incorporating a Silicom Network Interface Card. The customer will…
Redesigned Oracle Retail Xstore Point of Service empowers associates to be more efficient while delivering exceptional customer experiences that foster loyalty Architecture enhancements support innovation with greater security and performance NEW YORK, Jan. 13, 2025 /PRNewswire/ — National Retail Federation 2025: Retail’s Big Show — Enabling retailers to energize their operations and in-store engagement, Oracle today unveiled the latest version of Xstore Point of Service. The cloud application has been redesigned on a new architecture and features an intuitive user interface and workflows that fuel efficiency and support connected retail journeys for retailers of all sizes. With it, associates can carry out day-to-day transactions and…
Lifesight combines its industry-leading Unified Marketing Measurement framework with Unified Reporting and Marketing Intelligence Agent (MIA), which enables AI-driven decisioning and actioning capabilities on its platform. NEW YORK, Jan. 13, 2025 /PRNewswire/ — Lifesight, a leader in marketing measurement solutions, has set its sights on fundamentally transforming how businesses approach marketing intelligence. In 2024, Lifesight solidified its position as a player in the Unified Marketing Measurement space with dozens of brands adopting its approach to incrementality-based marketing measurement, forecasting and optimization. They now aim to bring a significant advancement in marketing measurement where marketing reporting, decisions and actions are intelligently automated through AI agents…
RESTON, Va., Jan. 13, 2025 /PRNewswire/ — V2X, Inc. (NYSE: VVX) has named L. Roger Mason as Chief Growth Officer, effective January 13, 2025. In this role, Mason will be responsible for driving the company’s growth strategy, identifying new market opportunities, and enhancing business development efforts. He joins the executive team and reports directly to President and Chief Executive Officer, Jeremy C. Wensinger. Mason joins V2X from Parsons Corporation, where he served as a senior vice president, advising the executive leadership team on market strategy, growth priorities, M&A integration efficiencies, margin expansion, and other key areas for a public company operating in critical infrastructure and national security…
The company awarded five stars for practice maturity, partner ecosystem, and investments and innovation BLUE BELL, Pa., Jan. 13, 2025 /PRNewswire/ — Unisys (NYSE: UIS) has been named a Leader in the Avasant End-User Computing Services 2024-2025 RadarView™ report for the second consecutive year. This recognition underscores Unisys’ continued excellence and innovation in delivering end-user computing services that enhance the user experience and drive business outcomes. The Avasant RadarView™ report evaluates 34 providers using a rigorous methodology across key dimensions of practice maturity, partner ecosystem, and investments and innovation. Unisys received a five-star rating in all three categories, highlighting its strong leadership in the end-user services market. Key highlights from the report…
Sony’s Professional BRAVIA Displays Support Media RED’s Efforts to Turn Underutilized Retail Space into Engaging Fan-Focused Experiences Benefitting Brands, Shoppers, and Stores LOS ANGELES, Jan. 13, 2025 /PRNewswire/ — Sony Electronics, a leader in technology and entertainment, and Media RED, under the leadership of visionary entrepreneur Tom Leach, are creatively reshaping in-store retail media advertising. This new collaboration harnesses Sony’s commercial display technology while taking advantage of Media RED’s global partnerships and expertise in brand advertising, storytelling, retail design, and software development. A Confluence of Industry Leaders:This initiative will enable leading companies to reimagine in-store retail media advertising. Taking advantage of underutilized operational space in entryways,…
Storyblok Labs is a playground for users to test-drive Storyblok’s latest features NEW YORK, Jan. 13, 2025 /PRNewswire/ — Storyblok, the headless CMS for brands that want to make a bigger, faster market impact, today announced the launch of Storyblok Labs, a place for marketers and developers to get early access to the latest content management innovations that will help them stay ahead of market trends and outperform competitors. The features within Storyblok Labs are free to use and easy to turn on and off. Storyblok Labs currently includes the following features: Storyblok Labs will be regularly updated with new features that enhance the…