There’s a stark difference between a marketing strategy that generates an action and one that fails to do so. How can you build long-term brand loyalty through high-quality content?
Author: CienteMarTech
Meeting customer expectations is necessary to accelerate growth. How can marketers use identity resolution software to understand and reach customers?
Sales and marketing teams work relentlessly to expand the customer base. How can you leverage ABM to garner high-value clients for brand amplification? The tactics of an ABM strategy propel the dynamics of your marketing plan through strategized campaigns toward business growth. It shifts your focus from randomly targeting a pool of customers to implementing an audience-centric approach instead. According to 93% of marketers, account-based marketing is the secret ingredient for facilitating brand objectives. There are three types of engagement programs: Strategic, ABM Lite, and Programmatic. Your brand objectives and customer pain points will decide the best fit. Whether you invest…
Events can transform business dynamics, but organizing them involves a lot of behind-the-scenes work. Keeping up with the latest trends gives a cutting edge to your marketing plan.
Email marketing provides a direct channel to connect with potential customers. Are you aware of these top 10 email lead gen techniques that boost your ROI?
Whether you are hosting a virtual or an in-person event, converting the attendees into leads is an important objective. But how can you accomplish that in an era of omnichannel marketing?
Account-based marketing is your way to reach your prospects. How can you make the journey shorter by adding a touch of personalization?
Event marketing continues to evolve – what works today will be irrelevant tomorrow. Which tried and tested strategies can help you boost your ROI?
If more companies know your business and offerings, you can land more deals. How can syndicating content amplify your brand?
Your ideal prospect could be at the next B2B event you are planning to host. Here is how you can ensure you are not missing out on them.