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    • Marketing Software
      1. Marketing Software
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      5. Software
      6. B2B
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      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      Oracle Deploys OpenAI GPT-5 Across Database and Cloud Applications Portfolio

      August 18, 2025

      PulsePoint Launches AI-powered Adaptive Optimization™, Increasing Qualified Audience Reach and Decreasing Media Waste

      August 5, 2025

      MindLight Tech Launches Glue: First End-to-End AI Workspace for B2C Revenue Growth

      August 4, 2025

      AI SDR Market $15.01 billion by 2030 | MarketsandMarkets™

      August 4, 2025
    • Marketing Automation
      1. Automation
      2. Marketing Automation
      3. CRM
      4. ABM Marketing
      5. Performance Marketing
      6. Influencer Marketing
      7. Event Marketing
      8. Product Marketing
      9. View All

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      AI is the Future of Web Browsing. What’s this Buzz Around Perplexity’s Comet?

      July 16, 2025

      Grip Partners with Bria to Empower Brands with Scalable, Responsibly Sourced AI Visuals at Scale

      June 25, 2025

      ActiveCampaign Taps Chai Atreya as Chief Product Officer to Advance Industry-Leading Autonomous Marketing Automation

      June 10, 2025

      Betterbot Unveils Agentic AI Suite and Launches Strategic Rebrand to Usher in the Next Era of Multifamily Innovation

      June 9, 2025
    • Data & Analytics
      1. Marketing Analytics, Performance Tracking & Attribution
      2. Data Analytics
      3. Data
      4. Data Management
      5. Analytics
      6. View All

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      Bluefish Raises $20M to Power AI Marketing for the Fortune 500

      August 20, 2025
    • AdTech
      1. Advertising
      2. Adtech
      3. Digital Marketing
      4. Marketing
      5. Technology
      6. Media
      7. Digital
      8. Martech
      9. Social Media
      10. View All

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      IT Process Automation Market is Projected to Reach USD 12.4 Billion by 2033, Expanding at a CAGR of 10.2% During 2026-2033 – Market Research Intellect

      August 20, 2025

      The Adtech market size was valued at US$828.60 billion in 2024 and is expected to reach US$1863.91 billion by 2031; at CAGR of 14.5% during 2025-2031 | The Insight Partners

      August 14, 2025

      Guideline Launches New Digital Ad Data Innovation Suite

      August 14, 2025

      Big Data Analytics in Banking Market Surges to USD 35.1 Billion by 2033, Propelled by 9.0% CAGR : Verified Market Reports®

      August 12, 2025
    • Strategy & Management
      1. Market Growth
      2. Marketing Strategy
      3. Strategic Partnership
      4. Strategy
      5. Sales
      6. Digital Transformation
      7. Management
      8. Content
      9. View All

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Voltaire to Sponsor Insurtech Insights 2026, Showcasing Leadership in AI-Powered Claims Correspondence

      August 19, 2025

      Cloudnyx.ai Expands Expertise Through Merger with Google Cloud Pure-Play Evonence, Backed by Seroda Ventures

      August 14, 2025

      RackWare Announces Preferred License Terms for Oracle Cloud Infrastructure Solutions

      August 13, 2025
    • CX
      1. customer experience
      2. CX
      3. Customer Engagement
      4. Customer Service
      5. Customer Success
      6. Personalization
      7. View All

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

      The COOL Company Appoints Chris Emme as Head of U.S. Advertiser Sales for CTV Media & Attribution, DCO Solutions

      August 20, 2025

      Akkadian Labs Appoints Proven CEO Ron Rosansky to Capitalize on $40B AI Orchestration Market Boom

      August 20, 2025

      AdCellerant and Vendasta Expand Partnership to Deliver AI-Driven Marketing and Business Tools to 250,000+ SMBs

      August 20, 2025

      Innoviz Technologies, Cron AI, and D2 Traffic Technologies Collaborate to Accelerate LiDAR Adoption for Intelligent Intersections Across North America

      August 20, 2025

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    Home»Data & Analytics»IT Must Strengthen Controls and Anticipate Risks to Adapt in Age of Disruption, Says Info-Tech Research Group
    Data & Analytics

    IT Must Strengthen Controls and Anticipate Risks to Adapt in Age of Disruption, Says Info-Tech Research Group

    By PRNEWSWIREJune 21, 2023Updated:June 22, 2023No Comments4 Mins Read
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    Info Tech Research Group IT Must Strengthen Controls and Anticip FGa5dO
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    Info-Tech’s research explains that organizations should not underestimate the long-term impact on corporate performance if emerging risks are not fully understood, controlled, and embedded into decision making.

    TORONTO, June 21, 2023 /PRNewswire/ – The pace and uncertainty of the current business environment have introduced new and emerging vulnerabilities that can suddenly disrupt an organization’s strategy. Having a long-term view of risk while navigating the short-term requires discipline and a robust and strategic approach to risk management. To help IT departments gain an understanding of organizational risks, threats, and opportunities, global research and advisory firm Info-Tech Research Group has published its newest industry blueprint, Build an IT Risk Taxonomy. This data-backed resource can enable organizations to become more flexible and agile to adapt to changing business conditions.

    “Managing emerging risks such as climate risk, the impact of digital disruption on internal technology, and the greater use of third parties will require IT leaders to be more disciplined in how they manage and communicate material risks to the enterprise,” says Donna Bales, principal research director at Info-Tech Research Group. “Establishing a hierarchical common language of IT risks through a taxonomy will facilitate true aggregation and integration of risks, enabling more effective decision making.”

    Info-Tech’s blueprint highlights the challenges IT departments face in managing and addressing risks. These challenges include business leaders who are seeking to make informed decisions and expect timely and consistent risk reporting from IT. The constantly evolving threat landscape also adds complexity, requiring IT risk managers to balance the emerging threats while not losing sight of the current risks.

    The firm’s research explains that developing a relevant and detailed IT risk taxonomy over time can be particularly challenging and that gaining acceptance and promoting accountability within the organization may pose further obstacles. However, involving business leaders and risk owners in the development of the IT risk taxonomy can enhance organizational acceptance and understanding.

    In the new resource, Info-Tech advises that risk management must also mature as technology and digitization continue to advance. To strengthen operational and financial resiliency, organizations must move away from a siloed approach to IT risk management toward an integrated approach.

    Without a common IT risk taxonomy, effective risk assessment and aggregation at the enterprise level is not possible. The firm’s blueprint outlines an IT risk taxonomy approach that can provide a common language to enable more efficient risk aggregation and interoperability between IT and the enterprise. The recommended approach includes the following three phases:

    Understand Risk Management Fundamentals: IT departments must take a collaborative approach when developing an IT risk taxonomy to enable greater acceptance and understanding of accountability.

    Set the Organization Up for Success: Risk managers must invest sufficient time in conducting a comprehensive analysis of the existing and future threat landscape when defining level 1 IT risks and consider the causal impact and complex linkages and intersections.

    Structure an IT Risk Taxonomy: IT risk managers must recognize the dynamic nature of the threat landscape and acknowledge that an IT risk taxonomy is a living document that requires regular review and enhancement to ensure its ongoing relevance and effectiveness.

    “This holistic, disciplined approach to risk management helps to promote a more sustainable risk culture across the organization while adding greater rigor at the IT control level,” explains Bales.

    As the risk landscape continually evolves, there is greater pressure on the risk function to work collaboratively throughout the organization to strengthen operational resilience and minimize strategic, financial, and reputational impact. A successful risk taxonomy is forward-looking and codifies the most frequently used risk language across an organization.

    To learn more about developing an approach to managing risks that can enable faster, more effective decision-making, download the complete Build an IT Risk Taxonomy blueprint.

    For more information about Info-Tech Research Group or to access the latest research, visit infotech.com and connect via LinkedIn and Twitter.

    About Info-Tech Research Group

    Info-Tech Research Group is one of the world’s leading information technology research and advisory firms, proudly serving over 30,000 professionals. The company produces unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. For 25 years, Info-Tech has partnered closely with IT teams to provide them with everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

    Media professionals can register for unrestricted access to research across IT, HR, and software and over 200 IT and industry analysts through the firm’s Media Insiders program. To gain access, contact pr@infotech.com.

    View original content to download multimedia:https://www.prnewswire.com/news-releases/it-must-strengthen-controls-and-anticipate-risks-to-adapt-in-age-of-disruption-says-info-tech-research-group-301857356.html

    SOURCE Info-Tech Research Group

    Info-Tech Research IT Risk Management strategy
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