Appcast continues demonstrating excellence in partnering with Google to drive hiring outcomes for leading employers
LEBANON, N.H., March 25, 2025 /PRNewswire/ — Appcast, the leading recruitment marketing platform powered by programmatic, today announced that the company has achieved 2025 Premier Partner status in the Google Partners program.
In February, Google recognized the achievements of top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the Google Partners program. Appcast has been named a 2025 Premier Partner, which means:
- Appcast is among the top 3% of Google Partners participants in their respective countries, signaling their leading expertise in Google Ads, as well as their ability to forge new client relationships and support their clients’ growth.
- Appcast is listed on the Google Partners directory, which helps potential clients find top Premier Partners on their own dedicated page.
- Appcast receives exclusive benefits, such as dedicated account and relationship support, that promote client growth and success with Google Ads.
Appcast has a dedicated team of experts who are certified in all campaign types, including video, and re-certify anytime new updates and opportunities are offered by Google. Advertising with Google is one of the many levers in Appcast’s holistic, always-on and data-driven approach to recruitment marketing that ensures that employers can reach candidates no matter where they are online.
“We’re delighted to be recognized again as a Google Premier Partner, as it is a testament to our continued commitment to building and strengthening key partnerships that benefit our customers,” said Appcast CEO Matt Molinari. “Our industry-leading programmatic technology, deep data insights, and relationships with sophisticated and innovative partners like Google are a winning recipe for recruitment marketing success in today’s ever-changing landscape.”
Appcast drives efficiency and quality for employers, bringing simplicity to the complexity of recruitment marketing, amid a rapidly changing labor market. More than a technology platform, the company delivers world-class partnership through its team of recruitment marketing experts and integrated reporting and insights that provide a complete view of performance in driving hiring outcomes. Appcast’s recruitment marketing offering includes the ability to:
- Deploy search and social advertising campaigns – via key partners like Google – to drive leads, remarket to potential applicants, and generate attendance for hiring events.
- Effectively manage job board advertising budgets and optimize performance by leveraging programmatic technology and tracking success through to the hire.
- Oversee vendor relationships to streamline contract negotiation, centralize invoicing and enhance reporting.
- Develop and amplify brand value through research and strategy, career site development and creative activation.
About Google Partners
The Partners program is designed for advertising agencies and third parties that manage Google Ads accounts on behalf of other brands or businesses. Its mission is to empower companies by providing them with innovative tools, resources, and support to help their clients succeed and grow online.
About Appcast
Appcast is the leading recruitment marketing platform powered by programmatic. With advanced technology, unmatched market data and a team of the industry’s best recruitment marketers, Appcast’s platform drives hiring outcomes for more than one thousand clients. Appcast is headquartered in Lebanon, N.H. with offices throughout North America and Europe. Appcast is a subsidiary of The Stepstone Group, a leading digital recruitment platform that connects companies with the right talent and helps people find the right job. To learn more, visit http://www.appcast.io.
Media Contact:
Alexa Kalechofsky
Gabriel Marketing Group (For Appcast)
978-460-7013
Alexak@gabrielmarketing.com
SOURCE Appcast
