Addressing the Flaws of Traditional Attribution Models, Lifesight Aligns with Adtech Industry Consensus to Deliver Privacy-safe and Future-proof Measurement Solutions for Better Decision Making NEW YORK, Oct. 28, 2024 /PRNewswire/ — Lifesight, a leading provider of marketing measurement solutions for growing brands, is excited to announce the launch of the latest version of its platform. This new release represents a significant advancement in marketing decision intelligence, equipping brands and marketers with the tools necessary to make optimization decisions the evolving marketing landscape with precision and confidence. In today’s rapidly changing marketing environment, traditional flawed measurement methodologies like multi-touch attribution (MTA) have proven to…
Author: PRNEWSWIRE
BEIJING, Oct. 29, 2024 /PRNewswire/ — Sohu.com Limited (NASDAQ: SOHU), a leading Chinese online media, video and game business group, will report its third quarter 2024 unaudited financial results on Tuesday, November 12, 2024, before U.S. market hours. Sohu’s management team will host a conference call on the same day at 7:30 a.m. U.S. Eastern Time, November 12, 2024 (8:30 p.m. Beijing/Hong Kong time, November 12, 2024) following the quarterly results announcement. Conference Call Preregistration Participants can register for the conference call by click here, you will be led to the conference registration website. Upon registration, each participant will receive details for the conference call, including dial-in numbers and a unique access PIN.…
TREVOSE, Pa., Oct. 28, 2024 /PRNewswire/ — The Advertising Specialty Institute® (ASI) today revealed the 2024 Counselor Power 50 list of the most influential entrepreneurs and executives driving innovation in the $26.1 billion promotional products industry. Topping the list is Geiger President/CEO Jo-an Lantz, who claimed the No. 1 spot after ranking No. 5 in 2023. This marks Lantz’ 19th appearance on the Counselor Power 50. “It’s an honor to celebrate the trailblazers and visionaries shaping the future of the promotional products industry,” said Timothy M. Andrews, president and CEO of ASI, the premier technology, marketing and information provider in the promo industry. The annual Power 50 ranking is released by ASI’s Counselor…
Updates full-year 2024 financial guidance, including reducing anticipated year-end Net Debt Leverage from approximately 1.8x to 1.5x due to strong cash generation Company to share strategy and growth opportunities at its upcoming Investor Day on November 20, 2024 SUSSEX, Wis., Oct. 28, 2024 /PRNewswire/ — Quad/Graphics, Inc. (NYSE: QUAD) (“Quad” or the “Company”), a global marketing experience company, today reported results for the third quarter ended September 30, 2024. Recent Highlights Joel Quadracci, Chairman, President and CEO of Quad, said: “During the third quarter, we continued our focus on differentiating ourselves as a marketing experience, or MX, company, including investments in innovative solutions that align with…
The global micro data center market is set for explosive growth, with projections indicating a surge to $11.93 billion by 2031. This remarkable expansion, driven by the increasing adoption of prefabrication and micro-modular data center solutions. NEW YORK, Oct. 28, 2024 /PRNewswire/ — According to a new comprehensive report from The Insight Partners, the global Micro Data Center Market is observing significant growth. The rising use of connected and IoT devices and the growing rollout of 5G has increased the demand for low-latency data processing and storage everywhere, including in remote locations. This has increased the need for more micro data centers, particularly in remote…
Persona Ranked First Across All Use Cases in Critical Capabilities Report and Positioned Highest for Ability to Execute in Identity Verification Magic Quadrant™ SAN FRANCISCO, Oct. 25, 2024 /PRNewswire/ — Persona, a global leader in digital identity verification, is positioned highest out of 11 vendors for Ability to Execute in the 2024 Gartner® Magic Quadrant™ for Identity Verification. In addition, Persona was ranked first across all evaluated Use Cases: Know Your Customer (KYC), Fraud Detection, Account Recovery, and Sensitive or Regulated scenarios in the Gartner Critical Capabilities report. Persona Ranked 1st Across All Use Cases, Including Fraud Detection As bad actors begin using generative AI tools like deepfakes…
Persona Ranked First Across All Use Cases in Critical Capabilities Report and Positioned Highest for Ability to Execute in Identity Verification Magic Quadrant™ SAN FRANCISCO, Oct. 25, 2024 /PRNewswire/ — Persona, a global leader in digital identity verification, is positioned highest out of 11 vendors for Ability to Execute in the 2024 Gartner® Magic Quadrant™ for Identity Verification. In addition, Persona was ranked first across all evaluated Use Cases: Know Your Customer (KYC), Fraud Detection, Account Recovery, and Sensitive or Regulated scenarios in the Gartner Critical Capabilities report. Persona Ranked 1st Across All Use Cases, Including Fraud Detection As bad actors begin using generative AI tools like deepfakes…
WESTON, Fla., Oct. 28, 2024 /PRNewswire/ — Orchest Technologies, the recipient of this year Best Network Technology & Software Development at the Global Connectivity Awards by Capacity Media in London, announced the founding of Orchest Automation (OA), a new software company that will focus on helping Network Providers and Enterprises orchestrate their network and infrastructure assets from a single platform. With a clear vision to transform the telecom industry through automation, OA unique platform is designed from the customer’s perspective to address today’s challenges, including lengthy response times during commercial interactions and subpar customer experiences caused by outdated business processes and manual work. Orchest…
As the latest game-changing resource offered by Investing.com’s premium service, ProPicks AI provides retail investors with AI-generated stock-picking strategies; now set to be available and empower new audiences across the globe NEW YORK, Oct. 28, 2024 /PRNewswire/ — Investing.com today revealed the groundbreaking results from the first 12 months since its launch of ProPicks AI, an AI-powered stock picker that equips retail investors with exciting trading ideas each month, which have proven to consistently outperform the market’s benchmark indices. ProPicks AI is available to all subscribers of InvestingPro — Investing.com’s premium service that offers retail investors enhanced financial tools at an affordable price, empowering them to more effectively compete…
Per SAS, traditional AI to surge, GenAI hype will spring a leak, campaign management will be back in vogue and more. CARY, N.C., Oct. 24, 2024 /PRNewswire/ — While artificial intelligence and generative AI continue to grab the headlines this year, what challenges and opportunities will marketers see next year? We asked top marketing thought leaders across SAS, the leader in data and AI, for their 2025 predictions on marketing technology (MarTech), customer intelligence and more. Visit SAS 2025 Predictions for more trends and forecasts. The GenAI hype balloon will spring a leak, and more predictions from SAS.Post this Marketers will aggressively adopt traditional AI (and…