Global B2B marketing agency partners with Story + Strategy and Sub-Genre to inform new capability Acquisition of Earnest Agency expands global footprint and agency client list 100+ brands worldwide SAN FRANCISCO, April 9, 2025 /PRNewswire/ — Transmission, the largest global independent B2B marketing agency, announced today the launch of its newest marketing capability, Brand Storytelling. The capability was created to address an anticipated shift in B2B audience behavior away from purchase-driven and transactional to a focus on brand story, galvanized by the overarching goal of strengthening brand to demand motions that drive sustained business growth. Today’s announcement follows Transmission’s recent acquisition of award-winning B2B…
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Verified Market Research®, a leading provider of business intelligence and market analysis is thrilled to announce the release of its comprehensive and authoritative report on the Immersive VR Market – The Immersive VR Market is witnessing significant growth due to increasing demand for experiential marketing, rising adoption in education and healthcare, and technological advancements in VR hardware. However, high equipment costs, limited content availability, and motion sickness concerns are restraining full-scale adoption. LEWES, Del., April 9, 2025 /PRNewswire/ — The Global Immersive VR Market Size is projected to grow at a CAGR of 18.7% from 2025 to 2032, according to a new report published by Verified…
Info-Tech Research Group’s newly published blueprint offers retailers a comprehensive guide to navigating the challenges posed by shifting consumer behavior. The resource equips IT leaders with actionable insights and practical strategies for implementing AI-enabled smart pricing and personalized promotions that enhance customer engagement and drive sustained growth. TORONTO, April 9, 2025 /PRNewswire/ – Facing growing economic pressures and rapidly shifting customer expectations, the retail industry is increasingly deploying AI-powered pricing and promotion technologies to stay competitive. For example, intelligent retail platforms leverage real-time data and machine learning to dynamically adjust pricing and tailor promotion, providing a personalized and efficient experience for customers.…
BIRMINGHAM, Ala., April 9, 2025 /PRNewswire/ — Linq, the world’s leading mobile CRM and lead capture platform, launched today an integration with marketing service HighLevel in response to intense customer demand for Linq’s groundbreaking new iMessaging feature, Linq Blue. Linq fast-tracked the integration as industries popular with HighLevel’s white-labeled platform booked reservations weeks in advance for Linq Blue, which enables iMessage conversations sent directly from leading CRMs. “This is unprecedented for us. Customers are paying sight unseen because they know how game-changing this integration will be,” said Elliott Potter, co-founder and CEO of Linq. “It’s not just a feature, it’s a seismic shift. Blue’s value is…
Powered by Google Cloud’s Gen AI technologies, Netcore helps brands deliver better search experience, channel reachability and engagement – driving more than 30% higher conversions and retention across sectors MUMBAI, India, April 9, 2025 /PRNewswire/ — Netcore Cloud, a global leader in MarTech and customer engagement solutions, announced today that it has received the 2025 Google Cloud Business Applications Partner of the Year Award for Emerging Industry. This achievement highlights Netcore’s collaboration with Google Cloud and its commitment to delivering AI-driven, hyper-personalized customer experiences at scale. Netcore Cloud is being recognized for its achievements in the Google Cloud ecosystem, helping customers leverage cutting-edge AI-driven personalization, real-time customer…
TAIPEI, April 9, 2025 /PRNewswire/ — Acer Inc. (TWSE: 2353) announced its consolidated revenues for March at NT$29.28 billion, with growth of 71.5% month-on-month and 6.5% year-on-year (YoY). Preliminary consolidated revenues for Q1’25 reached NT$61.42 billion with 4.4% growth YoY. Acer Chromebook revenues grew 59.7% YoY in March and 35.2% YoY in Q1. To navigate through the various economic uncertainties, Acer is working closely with its customers and supply chain to take necessary actions, taking into consideration market demand, competition and its product portfolio. Acer’s strategy to cultivate multiple business engines has become the group’s anchor in these volatile times. Total revenues from businesses other than…
Deloitte introduces suite of more than 100 turnkey AI agentic capabilities to help clients reimagine their enterprises and collaboration with Google Cloud and ServiceNow to establish an open and industry-wide interoperability protocol for AI agents NEW YORK, April 9, 2025 /PRNewswire/ — Deloitte announced today the expansion of its alliances with Google Cloud and ServiceNow to enable clients to rapidly scale their agentic AI capabilities, helping to build the enterprises of the future. As part of this expansion, Deloitte is introducing a suite of over 100 ready-to-deploy agents, powered by Google’s Gemini models and Agentspace, to transform customer interactions and enhance employee experiences.…
Validated data pipeline for BigQuery DENVER, April 9, 2025 /PRNewswire/ — MetaRouter, an enterprise-grade customer data collection and integration solution, today announced that it has successfully achieved Google Cloud Ready – BigQuery Designation. Google Cloud Ready – BigQuery is a partner integration validation program that intends to increase customer confidence in partner integrations into BigQuery. As part of this initiative, Google engineering teams validate partner integrations into BigQuery in a three-phase process – Run a series of data integration tests and compare results against benchmarks, work closely with partners to fill any gaps and refine documentation for our mutual customers. By earning this designation, MetaRouter has…
New guide provides strategies for businesses looking to maximize return on investments in Connected TV advertising AUSTIN, Texas, April 9, 2025 /PRNewswire/ — Orange 142, a division of Direct Digital Holdings (NASDAQ: DRCT) and a leader in digital marketing solutions for destination marketing organizations, today announced the release of “Best Practices Guide to CTV Advertising,” a comprehensive resource designed to help marketers effectively navigate the evolving Connected TV landscape. This timely guide addresses the transformational shift from traditional linear TV to streaming platforms, creating new opportunities for brands of all sizes. With CTV spending projected to hit $33.35 billion this year, marketers who understand how to…
SAN FRANCISCO, April 9, 2025 /PRNewswire/ — AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow, today announced the launch of its Connected TV (CTV) offering. This offering expands AdRoll’s full-funnel, multi-channel capabilities to help digital marketers and agencies seamlessly and effectively integrate CTV with their broader advertising strategies. With AI-powered targeting and optimization, AdRoll CTV enables advertisers to capture attention, drive high-value traffic, and re-engage potential customers across web, mobile, and premium streaming platforms. CTV ad spending is projected to increase by over 10% annually through 2027, according to eMarketer. However, a significant gap remains between consumer time spent on…