AI-powered assistant enhances marketing insights and campaign orchestration SAN DIEGO, Nov. 7, 2023 /PRNewswire/ — Mapp, the leading international provider of insight-led customer experience solutions, has today announced the latest addition to the Mapp Cloud – Mapp AI Assistant, designed to enhance and automate marketers’ cross-channel campaigns. Mapp has always been committed to simplifying the marketing landscape by helping marketers in identifying opportunities, analyzing data, and extracting valuable insights. The 2020 launch of Mapp’s Insight-led Customer Experience was a breakthrough, unifying data extraction and campaign orchestration in a way that led to 540% ROI over three years for Mapp’s customers*. Steve Warren, CEO of Mapp…
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THIEF RIVER FALLS, Minn., Nov. 7, 2023 /PRNewswire/ — DigiKey, a leading global commerce distributor offering the largest selection of technical components and automation products in stock for immediate shipment, announced it won four MarCom Awards in the 2023 international creative competition for marketing and communication professionals, including two platinum awards (highest honor), one gold award and one honorable mention. MarCom Awards recognizes outstanding achievement by creative professionals involved in the concept, direction, design and production of marketing and communication materials and programs. MarCom is one of the oldest, largest and most respected creative competitions in the world. DigiKey won Platinum Awards, MarCom’s highest honor,…
The report outlines the path to agile and empowered marketing teams for a generation ready to embrace AI LOS ANGELES, Nov. 7, 2023 /PRNewswire/ — S4Capital’s operating brand, Media.Monks, the digital-first and data-driven marketing transformation company, published a report with Salesforce, “Generation AI: The Path to Agile and Empowered Marketing Teams,” outlining a path for marketers to revolutionize their marketing operations with AI. Recognizing that the next generation of marketers will be defined by its ability to put AI into practice, the report walks through the architecture of an AI-powered customer journey, utilizing first-party data contained in a privacy-safe CRM environment. While most…
NEW YORK, Nov. 7, 2023 /PRNewswire/ — Datadog, Inc. (NASDAQ: DDOG), the monitoring and security platform for cloud applications, today announced that management will present at the following investor conferences. The presentations will be webcast live, and replays will be available for a limited time under the “Events and Presentations” section of the Company’s investor relations website at https://investors.datadoghq.com/. About Datadog Datadog is the observability and security platform for cloud applications. Our SaaS platform integrates and automates infrastructure monitoring, application performance monitoring, log management, real-user monitoring, and many other capabilities to provide unified, real-time observability and security for our customers’ entire technology stack. Datadog…
Discover 1,018 winners in value, features, and relationships on TrustRadius AUSTIN, Texas, Nov. 8, 2023 /PRNewswire/ — TrustRadius, the most-trusted B2B technology decisioning platform, announced the winners of the 2023 Best of Awards in three categories: Best Value for Price, Best Feature Set, and Best Relationship. In total, 1,018 badges were awarded between 174 vendors and 347 products—the largest-ever number of badges awarded, to date. To be selected, winners must source ten new user reviews between January 1 and September 30, 2023, and have their product updated and accessible on the TrustRadius platform before September 30, 2023. “All technology companies have unique offerings. Unfortunately,…
New integration enables ServiceNow customers to use Keeper Secrets Manager for on-demand discovery, incident response and as a custom credential provider CHICAGO, Nov. 8, 2023 /PRNewswire/ — Keeper Security, the leading provider of zero-trust and zero-knowledge cybersecurity software protecting passwords, passkeys, privileged access, secrets and remote connections, today announces that Keeper Secrets Manager (KSM) can now be integrated with ServiceNow. This integration enables enterprises to manage and protect their secrets with a fully managed, cloud-based platform that is both affordable and easy to deploy. KSM is Keeper’s platform for securing infrastructure secrets such as API keys, database passwords, access keys, certificates and more. KSM secures an…
VANCOUVER, BC, Nov. 8, 2023 /PRNewswire/ – Klue, the leading Competitive Enablement platform, and recent recipient as one of Deloitte’s Fast 50™ and Fast 500™ Technology fastest-growing companies, announces the launch of its newest product, Klue Win-Loss. Bringing buyer intelligence into its ‘All-in-Won’ platform, businesses can now collect, analyze, and distribute win-loss insights throughout their organization, providing actionable knowledge needed to win more against their competition. Win-loss analysis has always been an essential part of go-to-market strategy, but it has traditionally been a service. After acquiring win-loss leader DoubleCheck Research in January 2022, Klue has now officially productized win-loss analysis, allowing customers to…
Strengthening Its Presence in the SAP© Midmarket Space and Expanding its ServiceNow Partnership Offerings BIELEFELD, Germany and CINCINNATI and LONDON, Nov. 8, 2023 /PRNewswire/ — NTT DATA Business Solutions AG, a group company of NTT DATA and a global strategic partner of SAP, today unveiled its acquisition of Sapphire, a UK-headquartered provider of digital operations software and services to primarily mid-market customers in the US and UK markets through its partnerships with SAP, ServiceNow, Infor SunSystems, HxGN and AWS. The acquisition underscores NTT DATA Business Solutions’ commitment to solidifying its leadership in the SAP midmarket sector and its ambition to stand out as both a premier provider in the…
The award celebrates Moore’s enduring success and achievement in data-driven marketing, brand engagement and giving back to the community. NEW YORK, Nov. 7, 2023 /PRNewswire/ — Moore, a leading constituent experience management company, is proud to announce it has received a 2023 Silver Apple Award from the Marketing Club of New York. The awards are given annually to individuals and organizations that serve as an inspiration to the marketing field for their long-term accomplishments and the ways they give back to the industry and their communities. Since 1985, more than 250 individuals and organizations have been named a Silver Apple Awards Gala honoree. This year, seven…
5-year IT services agreement in support of Alstom’s sustainable mobility initiative PARIS, Nov. 7, 2023 /PRNewswire/ — DXC Technology (NYSE: DXC), a leading Fortune 500 global technology services provider, today announced the signing of a contract with Alstom to manage the organization’s entire information system for the next five years. Extending the two organizations’ long-standing partnership, DXC will support Alstom in its digital transformation journey and help achieve its goal of providing innovative and sustainable mobility solutions. In order to become one of the world’s top performers in the transportation market, Alstom has been optimizing its cloud infrastructure and has extended…