Author: Ciente Editorial Team

Transforming B2B payments isn’t about digitizing a single process but giving a crucial edge to organizational agility. The fast pace of digital transformation has afforded flexibility and convenience for every industry. And it’s what most decision-makers are seeking. B2B payments have always remained challenging due to legacy systems, numerous approval hierarchies, and manual operations. And there have been three persistent pain points: data security, control, and speed. Businesses have been on the active lookout for solutions – real-time and seamless. They don’t merely wish for a smooth payment experience for their clients but also require a means to streamline their…

Read More

With AI, every marketing function as we know it has transformed. But, some still struggle to let go of traditional methods and integrate AI at the core. The innovation plague has enrooted itself into every corner of today’s market. It has created a domino effect, escalating digital transformation, which has severely affected not only vendors but also buyers. The potential buyer, instead of waiting for sales interaction, now moves toward self-buying. They are quite informed through all the extensive research carried out beforehand. So, marketers also had to transform their strategies – from physical billboards to digital channels. But this…

Read More
CX

As Agentic AI becomes widely adopted into core market functions, will the CX industry follow suit? “Agentic systems can play a key role in this, and the future of customer service will require a strategic blend of human and virtual agents, enhanced by generative and agentic AI,” emphasizes Capgemini’s Chief Strategy and Development Officer. Business leaders have realized the commercial potential of customer service. The transformative shift it’s undergoing can only be determined by Agentic AI. Integrating it into the systems would not only help draw out the business realities of their clients but also deliver actual value and impact.…

Read More

Canva has launched its new visual suite- the aim here is to break productivity and creativity silos, melding the two together. The visual suite combines presentations, videos, whiteboards, websites, and docs into one seamless format. So, what are the key highlights from Canva Create 2025: Canva created this host of tools for their users, cementing them as a customer-first organization. Built-in tool for background generation, object editing, and seamless adjustments.

Read More
CX

As Agentic AI becomes widely adopted into core market functions, will the CX industry follow suit? “Agentic systems can play a key role in this, and the future of customer service will require a strategic blend of human and virtual agents, enhanced by generative and agentic AI,” emphasizes Capgemini’s Chief Strategy and Development Officer. Business leaders have realized the commercial potential of customer service. The transformative shift it’s undergoing can only be determined by Agentic AI. Integrating it into the systems would not only help draw out the business realities of their clients but also deliver actual value and impact.…

Read More
CX

As the US government plans to advance kids’ online safety acts, Meta introduces new features to safeguard the same. The Internet has always been a substantial channel for learning and prompt solutions for every age group. However, there are always two sides to the coin, even concerning numerous online segments. There’s been a continuous worry over the (over)utilization of the Internet – online safety. And one of the age groups most affected by the lack of it is teenagers. So, Meta has incorporated significant updates to exercise caution. The tech powerhouse has introduced a “Teens Account” option on Facebook and…

Read More

Let’s talk straight. If you’re in B2B, you already know how tough it can be to grab the attention of decision-makers. They’re busy, they’ve seen every sales trick in the book, and frankly, they don’t have time for fluff. That’s where smart lead magnets come into play. Not just any lead magnet, but the kind that stops your prospect mid-scroll and makes them say, “This is exactly what I need.” In this blog, we’ll break down what makes a smart B2B lead magnet, the types that actually work, and how to tailor one for your own business. Whether you’re trying…

Read More

With some licensing limitations, Meta introduces llama 4 Scout and Maverick to the market – the first for the company in this frontier. In an Instagram reel published on Saturday, Mark Zuckerberg introduced Meta’s two new open-source AI models. These are the first of their kind in the Llama 4 family. These next-generation language models – Llama 4 Scout and Llama 4 Maverick – are said to be a stepping stone for both Meta and the open-source community. Llama 4 Scout, Zuckerberg describes, is a small multi-modal model running on a single GPU, just like the Nvidia H100. He goes…

Read More

In a surprising turn of events, the President of the United States has taken a bold step to recognize millions of Americans on the spectrum. According to the White House’s latest press release, April 2nd will now be recognized as World Autism Awareness Day. Previously, in his first major wide-ranging speech after returning to the presidential office, Trump addressed the growing autism in children across the nation. Accompanied by the press release, this is a significant step forward for autistic people worldwide. Not only does the U.S. President call for a need to learn more about the signs of autism,…

Read More

OpenAI’s ChatGPT Plus is free for college students. But only for two regions and for a limited time. The catch is that it’s only available for Canadian and US students, and it’s only free for 2 months. After this period, standard rates will apply for the plus model. This gives users access to GPT-4o, file analysis, voice mode, and image generation. This is an opportunistic chance for students to use the AI tool and learn from it— explore what the powers of this revolutionary tool can be like. From philosophical questions and spiritual ones to logic, reasoning, and mathematics, the…

Read More