With minimalistic branding becoming the trend of the hour, can understanding the narrative behind the design process help brands find their voice?
Author: Ciente Editorial Team
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Creating an impact with your SaaS product could be challenging in the dynamic market. How can you design a winning strategy to beat the competition? The SaaS product market is a huge landscape; navigating through it blindfolded may drift you away from your purpose. Research indicates that the growth rate every year for SaaS is 18%. And it accelerates business growth, provided a marketing strategy is in place. SaaS product marketing is all about bringing it to the right audience and promoting it on relevant sources. For the process to be successful, it has to be consistent throughout. An effective marketing…
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