NEW YORK, April 15, 2024 /PRNewswire/ — O’Dwyer’s, a leading public relations industry publication, has announced its annual PR rankings, naming 5WPR the second largest public relations agency in New York City. For the last 55 years, O’Dwyer’s has been ranking PR agencies based on their fees and has verified by reviewing PR firm income statements. 5WPR ended 2023 reporting $61.6M in fees. “Today, we proudly announce 5WPR continues to grow its presence as an industry leader and a force here in New York City,” said Ronn Torossian, Chairman & Founder of 5WPR. “This achievement is a direct reflection of the dedication and expertise of our…
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It’s more than a transaction, with Dejavoo it’s the power to do more. MINNEOLA, N.Y., April 15, 2024 /PRNewswire/ — Dejavoo, a global leader in payment solutions, today announced its new corporate rebranding and the launch of a unified website that showcases its hardware products and software applications. The rebranding initiative reflects the company’s growth and expansion into international markets, now operating on three continents. The rebranding also reinforces the company’s name as a playful take on the French term déjà vu, where you feel like you’ve experienced something before. Dejavoo wants its customers to feel at home with their solutions right…
NEW YORK, April 15, 2024 /PRNewswire/ — In the fast-paced world of retail, where consumer preferences evolve rapidly and competition intensifies, the role of data analytics in shaping marketing strategies has never been more crucial. Quantzig, a leading analytics advisory firm, unveils a groundbreaking case study shedding light on how a prominent retail industry player leveraged advanced marketing analytics to drive unparalleled success. The case study, titled “Maximizing Retail Success with Advanced Marketing Analytics,” conducted by Quantzig, provides an in-depth exploration of how innovative data analytics methodologies propelled a retail company to new heights of profitability and customer engagement. By dissecting extensive datasets that…
Another step in empowering more industries with intelligent power distribution EAST GREENWICH, R.I., April 15, 2024 /PRNewswire/ — VoltServer, a leading provider of Digital Electricity™ (DE), Fault Managed Power solutions, has attained Cisco Select Developer status. This accomplishment demonstrates VoltServer’s expertise and solidifies its position as a trusted and valued collaborator within the industry. The collaboration between VoltServer and Cisco opens new opportunities for both companies to drive innovation in efficient and sustainable power delivery solutions. With VoltServer’s proven expertise in Digital Electricity™ combined with Cisco’s leadership in the Industrial Internet of Things (IIoT) technologies, the companies are driving advancements in powering…
The 174-year-old American legacy brand launches ‘Not Your Dad’s Shoe Company’ designed to inspire customers and transform current perception NASHVILLE, Tenn., April 15, 2024 /PRNewswire/ — Today, American premium lifestyle brand, Johnston & Murphy reveals its new image campaign titled, ‘Not Your Dad’s Shoe Company.’ Designed to reshape how customers think of the 174-year-old brand, the bold new campaign highlights the company’s deep heritage while inspiring audiences to perceive Johnston & Murphy as more than a dress shoe company. The ‘Not Your Dad’s Shoe Company’ campaign is part of a strategic repositioning that leverages the brand’s rich legacy while modernizing to remain relevant…
CLEARWATER, Fla., April 15, 2024 /PRNewswire/ — PostcardMania, the $104 million marketing technology firm with over 365 staff, is pleased to announce it’s adding video creation and connected TV (CTV) advertising to its multichannel marketing product, Everywhere Small Business, to help small- and medium-sized businesses bolster their marketing and increase revenue through ads on the most popular content streaming platforms. This new integrated marketing package — called Everywhere Small Business Platinum Plus — will now offer dynamic video ads on popular video streaming platforms in addition to direct mail, targeted digital ads and a robust all-in-one tracking platform at an entry-level price point Main Street…
“YouCation” Media Campaign Entices Gen Z and Millennials to Visit The Sunshine State ASAP EL SEGUNDO, Calif., April 15, 2024 /PRNewswire/ — Today, VISIT FLORIDA launched the latest component of its “YouCation” campaign geared to increase awareness and intent to travel to Florida among Gen Z and Millennial audiences. VISIT FLORIDA partnered with Emergent Media to create and produce a combination of accessible, creator-generated content and dynamic, visual effects-intensive storytelling that pumps fresh energy into the travel marketer’s communication mix. The content executions include first-person vlog-style videos; cinematic travel imagery; and on-trend compilation videos employing innovative camera and VFX techniques. “The Emergent team really heard our need to…
Awards include Best Hotel and Lodging Website and Best Hotel and Lodging Social Media Campaign KANSAS CITY, Mo., April 15, 2024 /PRNewswire/ — Select Registry has been awarded Best Hotel and Lodging Website and Best Hotel and Lodging Social Media Campaign in 2024 by the Internet Advertising Competition (IAC). Since 1972, Select Registry has set the gold standard in craft lodging, curating a portfolio of quality-assured bed and breakfasts, inns, lodges, and boutique hotels. In 2023, the organization revealed a creative rebrand and a new website, reestablishing its unique position in the independent lodging industry—owning and coining the “third category” Craft Lodging. Awards include Best Hotel…
OMAHA, Neb., April 11, 2024 /PRNewswire/ — Carson Group, one of the fastest-growing financial services firms with over $35.5 billion in client assets, announced today that Dani Fava has stepped into the newly vacated role of Chief Strategy Officer and Heather Randolph Carter will join the firm as Chief Marketing Officer. As members of Carson’s executive leadership team, they will play a pivotal role in growing the company’s national footprint and enhancing its suite of service offerings. Fava, who comes to Carson from Envestnet, will help steer the firm’s strategic direction, identify new growth opportunities and drive innovation across the organization. “Dani’s leadership and market knowledge have been key in spearheading…
The new and improved site features a variety of unique features and functionalities for added convenience and to better address customer needs BOISE, Idaho, April 12, 2024 /PRNewswire/ — Drip Drop Distro, a leading wholesale and distribution company in the counterculture space, recently launched a revamped website, setting a new standard for convenience, accessibility and innovation in the industry. DripDropDistro.com now boasts an updated, modern look, enhanced navigation and an effortless shopping journey for customers seeking premium brands at competitive prices. The sleek and contemporary design provides users with a visually appealing interface that simplifies the browsing experience. With intuitive navigation menus and streamlined categories,…