Author: CienteMarTech

Tracking your email marketing performance is the best way to know your audience and build a suitable strategy. Find the metrics that could change the game for you.

Account-based marketing can get you top-notch leads. But how do you determine which ABM type is best fitted for your brand?

Your content ecosystem is a reflection of your brand’s voice and values. How can you ace it?

Creating brand awareness goes beyond outpacing your competitors. How can content syndication help?

A click can transform the dynamics of brand presence. But how can you tailor emails to be that effective?

Businesses can come to a standstill without high-value clientele. How can you use demand generation to your advantage?

In the dynamic world of B2B businesses, ABM can help you garner high-value leads. How will you determine whether the campaign served its purpose?

Engaging with your audience and building meaningful relationships can be challenging. Use these top 10 email marketing platforms to simplify the process.

Consumers are now in control and expect relevant, personalized content and experiences. How can email marketing personalization meet these expectations?

Mass marketing won’t cut it anymore. Marketers must be precise. How can marketing teams leverage ad tech for efficient digital advertising? Increased awareness, traffic, leads, and sales – are all benefits you can expect when mixing digital ads with your current marketing strategies. There was a time when marketers used to advertise to as many people as possible, now we show the right ad to the right consumer in the right moment – the road was definitely a long one. Adtech occupies a unique place in digital advertising due to its ability to deliver the right message at the right…