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    • Marketing Software
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      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      Supermetrics AI Launches, Reinforced by 15 Years of Marketing Intelligence Experience

      November 5, 2025

      Invoca Launches the First AI Messaging Agent Powered by the Full Buyer Journey to Turn Conversations Into Customers

      November 5, 2025

      Rokt mParticle Launches Hybrid Customer Data Platform on Snowflake AI Data Cloud for Enterprise Companies

      October 16, 2025
    • Marketing Automation
      1. Automation
      2. Marketing Automation
      3. CRM
      4. ABM Marketing
      5. Performance Marketing
      6. Influencer Marketing
      7. Event Marketing
      8. Product Marketing
      9. View All

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      TNL Mediagene (NASDAQ: TNMG) Leverages AWS AI Technologies to Drive Cross-Border Media Innovation

      October 28, 2025

      Gryphon AI and CloudHesive Partner to Deliver Secure, Scalable Compliance Solutions for Finance and Insurance on Amazon Web Services (AWS)

      October 28, 2025

      Optimizely Customers Saw 446% 3-year ROI and Sub-Six-Month Payback with AI-Powered Digital Experience Solutions

      October 7, 2025

      Rainbird Technologies Appoints Coenraad van der Poel as Chief Revenue Officer to Accelerate Global Growth

      September 3, 2025
    • Data & Analytics
      1. Marketing Analytics, Performance Tracking & Attribution
      2. Data Analytics
      3. Data
      4. Data Management
      5. Analytics
      6. View All

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025
    • AdTech
      1. Advertising
      2. Adtech
      3. Digital Marketing
      4. Marketing
      5. Technology
      6. Media
      7. Digital
      8. Martech
      9. Social Media
      10. View All

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      AdMaven accelerates global growth with record advertiser expansion, improved performance metrics, and new smart monetization technologies

      November 5, 2025

      Liminal Launches Scout to Turn Market Intelligence Into GTM Action

      October 28, 2025

      OTHELIA UNVEILS A NEXT-GEN AI SYSTEM DESIGNED TO POWER THE ARCHITECTURE OF MODERN STORYTELLING

      October 28, 2025

      Four in Five Employees Feel Positive About AI, but Only Half Believe Their Feedback Shapes Adoption, New Survey Finds

      October 15, 2025
    • Strategy & Management
      1. Market Growth
      2. Marketing Strategy
      3. Strategic Partnership
      4. Strategy
      5. Sales
      6. Digital Transformation
      7. Management
      8. Content
      9. View All

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      Natuvion expands partner program for its new Data Conversion Suite

      November 18, 2025

      Morae and Halcyon Announce Strategic Partnership

      November 7, 2025
    • CX
      1. customer experience
      2. CX
      3. Customer Engagement
      4. Customer Service
      5. Customer Success
      6. Personalization
      7. View All

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      DataM Intelligence Enables Global Expansion for Functional Ingredient Manufacturer through Strategic Customer Identification and Target Prioritization

      October 16, 2025

      TeamViewer announces integration of Digital Employee Experience (DEX), Remote Connectivity, and Intelligence with Agentforce IT Service

      October 14, 2025

      LivePerson Announces AWS Integration to Unify Voice and Digital Customer Experiences

      August 25, 2025

      Oracle to Offer Google’s Gemini Models to Customers, Accelerating Enterprises’ Agentic AI Journeys

      August 14, 2025
    • Ecommerce & Sales
      1. Ecommerce
      2. Partnership
      3. Collaboration
      4. E-commerce
      5. Launch
      6. Transformation
      7. Acquisition
      8. Commerce
      9. Growth
      10. Supply Chain
      11. View All

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

      Horatio Announces Strategic Collaboration with Zendesk to Elevate Scalable, Human-Centered Customer Experiences

      November 19, 2025

      Seedtag Releases First-of-Its-Kind Neuroscience Study Redefining Human-Centered Advertising Effectiveness

      November 19, 2025

      The Funnel Is Dead. Long Live the Fractal. Marketing Predictions for 2026

      November 19, 2025

      Liberate and HawkSoft Partner to Empower Insurance Agencies with Agentic AI for Smarter Sales, Service, and Retention

      November 19, 2025

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    Home»Data & Analytics»Arity Boosts Data Processing Speed 10X and Cuts Costs by 66% with Starburst Galaxy
    Data & Analytics

    Arity Boosts Data Processing Speed 10X and Cuts Costs by 66% with Starburst Galaxy

    By PRNEWSWIREDecember 18, 2024No Comments4 Mins Read
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    Achieving Scalable, Secure Mobility Intelligence with Enhanced Data Accessibility

    BOSTON, Dec. 18, 2024 /PRNewswire/ — Starburst, the Trino company, today announced that Arity, a company specializing in mobility data analytics, has significantly optimized its data infrastructure using Starburst Galaxy. This collaboration has enabled Arity to achieve 10X faster data processing, reduce analytics costs by 66%, and double data accessibility for non-engineering teams, all while efficiently managing petabytes of driving data in a unified data lakehouse.

    “With Starburst, we’re now able to make data accessible across our organization while significantly reducing costs and processing time. Starburst’s SQL-based platform lowers the barrier to data insights, helping us operate more effectively and securely,” said Reza Banikazemi, Director of System Architecture at Arity.

    Overcoming Data Scalability and Accessibility Barriers

    Arity, known for managing one of the world’s most extensive datasets of driving behavior connected to insurance claims data, encountered several challenges as it scaled its operations. Their existing solution was becoming increasingly resource-intensive and costly, placing a strain on budgets. The technical complexity created accessibility barriers, limiting data usage to engineering teams and causing bottlenecks that restricted other departments. Additionally, analyzing large datasets could take 45 minutes or more, which hindered critical time-sensitive applications such as mobility insights and real-time analytics. Moreover, Arity required a secure, scalable data solution that adhered to data privacy and compliance standards.

    To overcome these challenges, Arity transitioned to Starburst Galaxy, a fully managed data lakehouse leveraging Trino. This switch brought several significant benefits:

    • Data query speeds improved by 10X, enabling efficient real-time analytics for critical applications like city planning and road safety.
    • Arity also achieved cost efficiency, cutting data processing expenses by 66% and reallocating resources to explore new analytics opportunities, such as targeted advertising and usage-based insurance.
    • Starburst’s intuitive SQL interface democratized data access, doubling the number of data users and empowering non-engineering teams like sales engineering and professional services to analyze data independently.
    • Furthermore, Starburst’s lakehouse architecture enhanced security, ensuring that data remained within Arity’s Apache Iceberg environment and adhered to strict compliance standards while enabling secure, expanded data accessibility.

    “Switching to Starburst Galaxy has streamlined our processing and improved data governance and lineage. Starburst has enabled us to shift from a complex data environment to a simpler, SQL-based approach that more of our teams can use effectively,” said Banikazemi.

    Future Plans: Expanding Starburst Galaxy for Advanced Analytics and Innovative Insurance Solutions

    Arity plans to expand its integration of Starburst Galaxy across various business units. This expansion will enable more advanced real-time analytics, support the creation of targeted advertising audiences, and facilitate the development of innovative insurance models based on driving behavior.

    “With Starburst, we’ve reduced data processing costs by two-thirds and accelerated data access by 10X. Now, we can get insights in minutes instead of hours, transforming our decision-making process,” said Banikazemi. He also highlighted the enhanced data accessibility: “The SQL-based interface has effectively doubled our data users, empowering teams beyond just engineering.” On scalability and security, Banikazemi noted, “Starburst lets us keep data secure and compliant, expanding access without sacrificing security.”

    “Arity’s success demonstrates the transformative potential of Starburst Galaxy for companies dealing with massive datasets,” said Justin Borgman, Co-founder and CEO of Starburst. “Our mission is to provide organizations with a powerful, scalable, and secure analytics platform that accelerates insights and reduces costs. We’re proud to support Arity as they continue to innovate and set new benchmarks in mobility analytics.”

    About Starburst

    Starburst, the Open Hybrid Lakehouse, is the leading end-to-end data platform to securely access, analyze, and share data for analytics and AI across hybrid, on-premises, and multi-cloud environments. As the leaders in Trino, a modern open-source SQL engine, Starburst empowers the most data-intensive and security-conscious organizations like Comcast, Halliburton, Vectra, EMIS Health, and 7 of the top 10 global banks to democratize data access, enhance analytics performance, and improve architecture optionality. With the Open Hybrid Lakehouse from Starburst, enterprises globally can easily discover and use all their relevant business data to power new applications and analytics across risk mitigation, supply chain, customer experiences, product optimization, streaming, and more.   

    For additional information, please visit https://www.starburst.io/

    Logo – https://mma.prnewswire.com/media/2286645/Starburst_Logo.jpg

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