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    • Marketing Software
      1. Marketing Software
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      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Rokt mParticle Launches Hybrid Customer Data Platform on Snowflake AI Data Cloud for Enterprise Companies

      October 16, 2025

      OUTFRONT and AWS USHER IN A NEW ERA FOR OUT-OF-HOME ADVERTISING

      October 15, 2025

      Storyblok unveils CMS innovations that enable brands to stay visible and confident on the new web

      October 14, 2025

      Oracle Adds New Database Capabilities and Partner Program to Oracle Database@AWS

      October 14, 2025
    • Marketing Automation
      1. Automation
      2. Marketing Automation
      3. CRM
      4. ABM Marketing
      5. Performance Marketing
      6. Influencer Marketing
      7. Event Marketing
      8. Product Marketing
      9. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Optimizely Customers Saw 446% 3-year ROI and Sub-Six-Month Payback with AI-Powered Digital Experience Solutions

      October 7, 2025

      Rainbird Technologies Appoints Coenraad van der Poel as Chief Revenue Officer to Accelerate Global Growth

      September 3, 2025

      AI is the Future of Web Browsing. What’s this Buzz Around Perplexity’s Comet?

      July 16, 2025

      Grip Partners with Bria to Empower Brands with Scalable, Responsibly Sourced AI Visuals at Scale

      June 25, 2025
    • Data & Analytics
      1. Marketing Analytics, Performance Tracking & Attribution
      2. Data Analytics
      3. Data
      4. Data Management
      5. Analytics
      6. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025
    • AdTech
      1. Advertising
      2. Adtech
      3. Digital Marketing
      4. Marketing
      5. Technology
      6. Media
      7. Digital
      8. Martech
      9. Social Media
      10. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Four in Five Employees Feel Positive About AI, but Only Half Believe Their Feedback Shapes Adoption, New Survey Finds

      October 15, 2025

      LINEN Cloud Congratulates Netskope on Nasdaq Debut; Showcases Role in Standardizing Global GTM Planning

      October 7, 2025

      Viafoura + Futuri Unveil First-Ever Predictive Audience Intelligence Solution for Digital Publishers

      September 15, 2025

      Russell Westbrook’s RW Digital Partners with Comscore to Redefine Multicultural Advertising in the Privacy-First Era

      September 9, 2025
    • Strategy & Management
      1. Market Growth
      2. Marketing Strategy
      3. Strategic Partnership
      4. Strategy
      5. Sales
      6. Digital Transformation
      7. Management
      8. Content
      9. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Bell Techlogix Reveals Brand Identity for AI-Powered Capabilities: Infiniti AI Solutions

      October 16, 2025

      Zendesk Selects Gong Revenue AI Platform to Accelerate its Go-to-Market Transformation as it Introduces New AI Offerings

      October 16, 2025

      Bitsight Launches Brand Intelligence to Help Enterprises Prevent Cyber Threats from Causing Reputational and Financial Damage

      October 14, 2025

      RavenPack and Podchaser Partner to Deliver Podcast Intelligence for Financial Professionals

      October 14, 2025
    • CX
      1. customer experience
      2. CX
      3. Customer Engagement
      4. Customer Service
      5. Customer Success
      6. Personalization
      7. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      DataM Intelligence Enables Global Expansion for Functional Ingredient Manufacturer through Strategic Customer Identification and Target Prioritization

      October 16, 2025

      TeamViewer announces integration of Digital Employee Experience (DEX), Remote Connectivity, and Intelligence with Agentforce IT Service

      October 14, 2025

      LivePerson Announces AWS Integration to Unify Voice and Digital Customer Experiences

      August 25, 2025

      Oracle to Offer Google’s Gemini Models to Customers, Accelerating Enterprises’ Agentic AI Journeys

      August 14, 2025
    • Ecommerce & Sales
      1. Ecommerce
      2. Partnership
      3. Collaboration
      4. E-commerce
      5. Launch
      6. Transformation
      7. Acquisition
      8. Commerce
      9. Growth
      10. Supply Chain
      11. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

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    Home»Data & Analytics»Process Automation Device Information Model (PA-DIM) Working Group Introduces Extensions to Standard with Release of Version 1.1
    Data & Analytics

    Process Automation Device Information Model (PA-DIM) Working Group Introduces Extensions to Standard with Release of Version 1.1

    By PRNEWSWIREJune 11, 2024No Comments4 Mins Read
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    Process Automation Device Information Model (PA-DIM) Working Group Introduces Extensions to Standard with Release of Version 1.1
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    NEWS PROVIDED BYPA-DIM 

    Jun 11, 2024, 08:36 ET


    Standard expands to support analyzer device types and data modeling extensions, enhancing interoperability for process applications

    FRANKFURT, Germany, June 11, 2024 /PRNewswire/ — The co-owners of Process Automation Device Information Model (PA-DIM), including FDT Group, FieldComm Group, ISA 100 WCI, NAMUR, ODVA, OPC Foundation, PROFIBUS and PROFINET International, VDMA, and ZVEI, today announced the release of the PA-DIM Version 1.1 specification. This release, a testament to collective efforts, includes expanded device type support for process analyzers and an enhanced basic hierarchy structure with new extensions, benefiting the industrial user and vendor manufacturing community.

    The release of PA-DIM Version 1.1 enhances the standard to include many analytical instruments, and extends the hierarchy structure, further improving interoperability and standardization across the industry.
    The release of PA-DIM Version 1.1 enhances the standard to include many analytical instruments, and extends the hierarchy structure, further improving interoperability and standardization across the industry.

    The PA-DIM specification aims to improve information standardization for process automation applications. All co-owners work together to support a unified information model that seamlessly integrates OT data exchange with IT systems and other higher-level applications. This model includes core parameters, capabilities, status, and diagnostic data based on the NAMUR Open Architecture (NOA) initiative. It allows users to access and interpret device information consistently, regardless of the fieldbus protocol, device type, or manufacturer, enhancing Industrial Internet of Things (IIoT) architectures.

    With the release of PA-DIM Version 1.1, the standard has been enhanced to introduce new extensions and features, further empowering users with comprehensive device integration capabilities.

    Key highlights of the PA-DIM Version 1.1 specification include:

    –  Expanded device-type support for process analyzers, including Total Organic Carbon (TOC), Continuous Gas, and pH. This extension broadens the scope of the standard, enabling seamless integration and management of analytical instruments within process automation systems.
    –  Enhancement of the basic hierarchy structure to include new extensions such as device condition sets, signal condition sets, and signal calibration. These extensions give users greater flexibility and functionality in representing device information, including attributes such as type, timestamp, and calibrated values.

    PA-DIM facilitates various applications, such as:

    –  Providing/receiving information to/from HMIs, information apps, and reporting apps.
    –  Supporting inventory management and remote monitoring applications.
    –  Enabling real-time control applications, such as reading process values and setting parameters.
    –  Device configuration and parameterization.
    –  Configuring device security and monitoring its current hardening status.
    –  Providing information for device dashboards.

    Frank Fengler, ABB and Chairperson of the PA-DIM Working Group expressed his excitement about the release of PA-DIM Version 1.1. He stated, “With the release of PA-DIM Version 1.1, we are thrilled to introduce new extensions and features that will further improve interoperability and standardization across the industry, empowering users with harmonized solutions for process instrumentation and process analyzers with field-to-cloud semantic interoperability in context. We believe these new features and extensions hold immense potential for your operations.”

    For more information about PA-DIM and to download Version 1.1, please visit the following website(s):

    www.fdtgroup.org/pa-dim

    www.fieldcommgroup.org/pa-dim

    www.odva.org/pa-dim

    www.opcfoundation.org/pa-dim

    www.profibus.com/pa-dim

    About PA-DIM and the PA-DIM Owners

    The Process Automation Device Information Model (PA-DIM) is a specification that defines protocol-agnostic communication of common process automation instrument parameters, including semantic IDs as defined by IEC 61987, using OPC UA information modeling techniques. Eliminating protocol dependencies simplifies the integration of IT and OT systems while enabling a semantic device information approach for unambiguous machine-to-machine (M2M) communication. Seamless communication is achieved through data mapping of fieldbus-specific instrument parameters using the address space defined in the PA-DIM specification.

    PA-DIM co-owners encompass standards development and end-user organizations that share a common interest in collaboratively developing specifications and technology to accelerate the digital transformation of the process automation industry. Each participating organization is a shared owner of the PA-DIM specification, managed by the PA-DIM Working Group that the FieldComm Group hosts. Current PA-DIM owners are FDT Group, FieldComm Group, ISA 100 WCI, NAMUR, ODVA, OPC Foundation, PROFIBUS and PROFINET International, VDMA, and ZVEI.

    Media Contact:

    Paul Sereiko, 512.792.2300

    378963@email4pr.com

    SOURCE PA-DIM

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