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    • Marketing Software
      1. Marketing Software
      2. AI
      3. Tech
      4. Development
      5. Software
      6. B2B
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      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      AODocs Named a High Performer in G2’s Latest Reports for Enterprise Content Management (ECM) and Cloud Content Collaboration

      June 25, 2025

      WORDPRESS VIP LAUNCHES THE NEXT CHAPTER IN ENTERPRISE CMS: WHERE CONTENT MEETS INTELLIGENCE

      June 25, 2025

      Resonate Releases Q3 Consumer Trends Forecast

      June 16, 2025

      The Marketing Cloud Launches Cutting-Edge Platform to Simplify Marketing Workflows

      June 12, 2025
    • Marketing Automation
      1. Automation
      2. Marketing Automation
      3. CRM
      4. ABM Marketing
      5. Performance Marketing
      6. Influencer Marketing
      7. Event Marketing
      8. Product Marketing
      9. View All

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Grip Partners with Bria to Empower Brands with Scalable, Responsibly Sourced AI Visuals at Scale

      June 25, 2025

      ActiveCampaign Taps Chai Atreya as Chief Product Officer to Advance Industry-Leading Autonomous Marketing Automation

      June 10, 2025

      Betterbot Unveils Agentic AI Suite and Launches Strategic Rebrand to Usher in the Next Era of Multifamily Innovation

      June 9, 2025

      First AI Marketing Platform Built Specifically for Small Businesses Launches Public Beta

      June 6, 2025
    • Data & Analytics
      1. Marketing Analytics, Performance Tracking & Attribution
      2. Data Analytics
      3. Data
      4. Data Management
      5. Analytics
      6. View All

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025
    • AdTech
      1. Advertising
      2. Adtech
      3. Digital Marketing
      4. Marketing
      5. Technology
      6. Media
      7. Digital
      8. Martech
      9. Social Media
      10. View All

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Nativo’s Programmatic Revenue Soars Over 120% Year-Over-Year in Q2

      July 1, 2025

      dxFeed and ATAS Launch DOM Heatmap History: A New Era of Futures Market Analysis

      June 30, 2025

      Aker Solutions and Cognizant Renew Collaboration to Drive IT Transformation with AI-First Approach

      June 30, 2025

      Harper Now Features Vector Indexing for AI-Powered Search

      June 30, 2025
    • Strategy & Management
      1. Market Growth
      2. Marketing Strategy
      3. Strategic Partnership
      4. Strategy
      5. Sales
      6. Digital Transformation
      7. Management
      8. Content
      9. View All

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Bybit Unveils Bold New Brand Identity with #IMakeIt Campaign — Ushering in a New Era for 70M+ Global Users

      July 9, 2025

      BizClik Releases July 2025 Editions Across 8 Industry Magazines Covering AI, FinTech, Telco, and More

      July 8, 2025

      CloudKeeper Expands to North America, Strengthens Leadership, Accelerating Global Momentum

      July 8, 2025

      Blackbaud and Constant Contact Release Strategic Integration to Enhance Digital Engagement for Social Impact Organizations

      July 8, 2025
    • CX
      1. customer experience
      2. CX
      3. Customer Engagement
      4. Customer Service
      5. Customer Success
      6. Personalization
      7. View All

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      North Island Credit Union Launches New Virtual Chatbot To Enhance Member Experience Through Smart Technology

      June 16, 2025

      Four Inc. Collaborates with Genesys to Deliver Enhanced Customer Experience Solutions to the Public Sector

      June 16, 2025

      TTEC Expands Strategic Partnership with Zendesk to Deliver Enhanced AI-driven Customer Experience Solutions

      June 12, 2025

      Socket Fiber Plugs In GOCare Digital Experience Platform to Enhance Customer Engagement

      May 22, 2025
    • Ecommerce & Sales
      1. Ecommerce
      2. Partnership
      3. Collaboration
      4. E-commerce
      5. Launch
      6. Transformation
      7. Acquisition
      8. Commerce
      9. Growth
      10. Supply Chain
      11. View All

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

      CallTrackingMetrics Reports Strong Start to 2025 with HubSpot Certification, AI Advancements, and Team Expansion

      July 10, 2025

      Valtech Expands Americas Leadership to Drive AI-Powered Capabilities and Expand New Business

      July 10, 2025

      Corero Network Security Enables Cloud-Native DDoS Orchestration in Akamai Compute

      July 10, 2025

      Akeneo Introduces First AI Data Architect Agent and New PX Insights Capabilities to Prepare Enterprises for AI-Driven Commerce

      July 10, 2025

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    Home»Data & Analytics»IAB Tech Lab Launches “Ad Format Idol” Initiative To Standardize Emerging CTV Ad Formats, Addressing Key Challenges Identified in IAB Report
    Data & Analytics

    IAB Tech Lab Launches “Ad Format Idol” Initiative To Standardize Emerging CTV Ad Formats, Addressing Key Challenges Identified in IAB Report

    By PRNEWSWIREOctober 22, 2024No Comments5 Mins Read
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    Interactive Advertising Bureau IAB
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    Call For Entries Now Open, Closes January 22, 2025; Most Popular To Be Announced In Q1 2025

    NEW YORK, Oct. 22, 2024 /PRNewswire/ — Today, IAB Tech Lab, the global digital advertising technical standards-setting body, announced the launch of its latest initiative, “Ad Format Idol,” aimed at standardizing emerging Connected TV ad formats. This project seeks to define and standardize common ad formats in CTV environments, enabling efficient programmatic transactions and broader adoption across the industry with ‘build once, serve everywhere’ ad formats.

    “CTV is experiencing explosive growth, but we’re still in the early innings of figuring out how to make it work at scale,” said Anthony Katsur, CEO, IAB Tech Lab. “The industry is full of new ad formats that show promise but lack the technical standards to take off. ‘Ad Format Idol’ is about cutting through the noise, finding what works, and giving it the structure needed to thrive. As we have done for early web advertising and with digital video, we want to set up the whole CTV ecosystem to succeed.”

    A new report from IAB, “IAB CTV Video Ad Format Landscape: How Standardization Can Drive Programmatic Growth and Innovation“, highlights the rapid growth of new ad formats in the CTV space and highlights the urgent need for standardization to support scalability and programmatic growth. Addressing these findings, IAB Tech Lab’s “Ad Format Idol” initiative aims to standardize how to accurately describe emerging CTV ad formats in the bidstream and ensure all parties have what they need to deliver those ads at scale. This will ensure industry-wide efficiency and set the category up for success.

    “Our latest report shows the industry is buzzing with creative ad formats, but scaling them across platforms remains a significant challenge,” said Cintia Gabilan, VP, Media Center, IAB. “With 75% of CTV spend being transacted in programmatic already, advertisers need standardization to scale investments and buying efficiency, and ‘Ad Format Idol’ is set to address that. This initiative will help overcome fragmentation and ensure these formats can thrive across the CTV ecosystem.”

    The “Ad Format Idol” initiative invites stakeholders across the digital advertising ecosystem to submit their most successful CTV ad formats for consideration between October 22 and January 22, 2025. The entries will be evaluated by a Task Force appointed by Tech Lab’s Advanced TV Commit Group. Once complete, Tech Lab’s Advanced TV and Programmatic Supply Chain Working Groups will begin work to update their respective specification(s).

    As the number of CTV ad formats continues to grow – drawing from traditional linear/broadcast TV and innovating for the streaming experience and digital capabilities – the industry is testing a range of new ad experiences in CTV environments. Examples include picture-in-picture ads, pause screen ads, shoppable ads, “brand bugs,” and more, though this list is not exhaustive. Standardization will be essential for efficiency and scalability in delivering these experiences. Without it, advertisers and publishers will face significant challenges in maintaining effectiveness across platforms.

    “We’re looking for ad formats that have real potential to scale across different channels and streaming services and change consumers’ advertising experience on CTV,” said Ken Weiner, Chief Technology Officer, GumGum and Board Director, IAB Tech Lab. “This is about identifying the ad formats that can navigate complexity and make a difference in the way advertisers engage with audiences. If you’re working with a relatively common or templatized CTV ad format, we want to see it, and we want to help it grow into something that can benefit the entire industry.”

    “Ad Format Idol” will be showcased at key industry events, beginning with Tech Lab’s International Summit in London on November 5, 2024, and Tech Lab’s “I Want My CTV” event on December 5, 2024, in New York City. These events will provide participants the opportunity to see the ad formats in action. Additionally, the initiative will be highlighted during critical milestones in 2025, including the IAB’s Annual Leadership Meeting, NewFronts, and Video Leadership Summit later in the year. These platforms will offer industry stakeholders a comprehensive view of the evolution of CTV ad formats as the “Ad Format Idol” initiative progresses through its phases.

    For more information on how to participate in “Ad Format Idol” and to submit entries, please click here.

    About IAB Technology Laboratory
    Established in 2014, the IAB Technology Laboratory (Tech Lab) is a non-profit consortium that engages a member community globally to develop foundational technology and standards that enable growth and trust in the digital media ecosystem. Comprised of digital publishers, ad technology firms, agencies, marketers, and other member companies, IAB Tech Lab focuses on solutions for brand safety and ad fraud; identity, data, and consumer privacy; ad experiences and measurement; and programmatic effectiveness. Its work includes the OpenRTB real-time bidding protocol, ads.txt anti-fraud specification, Open Measurement SDK for viewability and verification, VAST video specification, and Project Rearc initiative for privacy-centric addressability. Board members/companies are listed at https://iabtechlab.com/about-the-iab-tech-lab/tech-lab-leadership/. For more information, please visit https://iabtechlab.com

    SOURCE IAB Tech Lab

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