New guide offers strategies for leveraging nano- and micro-influencers to drive ROI and brand trust in an increasingly crowded digital space AUSTIN, Texas, May 29, 2025 /PRNewswire/ — Orange 142, a division of Direct Digital Holdings (NASDAQ: DRCT) and a leader in digital marketing for mid-market brands, today released a new best practices guide focused on nano- and micro-influencer marketing, a high-ROI channel that helps brands build trust, engage niche audiences, and drive measurable results. As digital ad saturation continues to rise, marketers turn to micro-influencers, creators with smaller but highly engaged followings, to help build trust, expand reach, and increase conversions. According…
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Publishers and brands alike will receive greater visibility into publisher value, elevated brand safety, stronger connections with creators, and AI-driven custom reporting NEW YORK, May 29, 2025 /PRNewswire/ — Rakuten Advertising, the leading global affiliate marketing network, revealed several new solutions helping advertisers and publishers navigate affiliate marketing industry challenges and demands. Announced at Rakuten Optimism 2025, these new solutions provide publishers with enhanced data transparency, help advertisers remain brand-safe and compliant, and bridge the gap between creator and affiliate marketing. These new solutions include: Affiliate Conversion Journey – Transparency API This enhanced version of Affiliate Conversion Journey, Rakuten Advertising’s contribution insights solution…
AUSTIN, Texas, May 28, 2025 /PRNewswire/ — Ticketbud, the all-in-one event ticketing and management platform, unveiled a powerful new image-based credentialing and security feature this summer, offering event organizers a smarter way to plan, promote, and manage events and participation. Building on Ticketbud’s flexible registration tools, the new feature allows organizers to collect images, in addition to custom participant data, directly within the ticketing flow—transforming a simple event pass into a verified credential. The addition marks a significant evolution in how organizers manage attendee and staff information and access, streamlining registration and event operations in a way few platforms can match. For events like car shows…
Workers recognized the value of AI but seek more guidance and training from employers TORONTO, May 27, 2025 /PRNewswire/ – Global learning technology company, D2L, has gathered new survey data that will be released in its upcoming White Paper, Upskill with Purpose: Creating a Future-Ready Workforce. The findings suggest that the U.S. workers surveyed, see Artificial Intelligence (AI) as a positive force in their workplace and are optimistic about AI’s potential to help increase efficiency and support their success. The survey, conducted by D2L and Morning Consult, also suggests that the respondents see AI as a value-add tool, rather than a replacement for their…
Empowering a new generation of creators to turn ideas into interactive experiences with AI. SHENZHEN, China, May 27, 2025 /PRNewswire/ — YouWare, the world’s first AI coding platform built for creators, is officially live. YouWare empowers creators of all backgrounds, not just engineers, to bring ideas to life through AI coding. The idea for YouWare came to founder and CEO Leon Ming during a late-night scroll through X in March 2025. He saw AI coders sharing code snippets, but realized there was no simple way to turn them into live, interactive projects. That same night, Leon stayed up and built the first version of YouWare—by 2…
BENGALURU, India, May 28, 2025 /PRNewswire/ — Algonomy, the global leader in algorithmic decisioning for retail, today announced the launch of three cutting-edge solutions purpose-built to help retailers deliver hyper-personalized shopping experiences at scale: Ensemble AI, Social Proof Messaging, and Active Content. These product innovations represent the next leap forward in retail personalization, merchandising efficiency, and real-time customer engagement. Ensemble AI redefines styling with a real-time, AI-powered outfitting engine that mimics a personal stylist—automatically creating editorial-style, head-to-toe looks tailored to individual shopper preferences, behavior, and current trends. By dynamically assembling complete, visually stunning outfits at key digital touchpoints, Ensemble AI increases average order value, improves conversion rate,…
Retail giants like Tokopedia, FARFETCH, and Leboncoin turn to Zilliz for faster search, smarter recommendations, and massive infrastructure savings. REDWOOD CITY, Calif., May 28, 2025 /PRNewswire/ — Zilliz, creator of the world’s most widely adopted open source vector database, Milvus, today announced widespread adoption of its vector database solutions by leading global e-commerce platforms. From visual search and semantic recommendations to real-time inventory matching, retailers using Zilliz Cloud and Milvus report improved customer experiences, faster performance, and infrastructure savings of up to 75%. “As shoppers increasingly expect instant, intuitive search across massive catalogs, retailers need AI-native infrastructure built for unstructured data,” said Chris Churilo, VP…
Report findings reveal audiences want connection over clout and authenticity over aesthetics SAN FRANCISCO, May 28, 2025 /PRNewswire/ — Typeform, the conversational data collection platform, today released Get Real: The Data on Influencer Marketing, a first-of-its-kind report blending data and video storytelling from more than 1,300 influencers, marketers, and consumers. Powered by Typeform’s new video capabilities, the report captures candid video answers, unfiltered perspectives, and richer data, bringing human nuance back to survey-based research. The report reveals a clear shift in audience expectations: authenticity outweighs aesthetics, and connection matters more than clout and curated content. “At Typeform, we believe real connection starts with real…
ATLANTA, May 28, 2025 /PRNewswire/ — Cogitate, a leading provider of digital transformation solutions for the property and casualty insurance industry, today announced an exceptional Net Promoter Score (NPS) of 9.8, a testament to the company’s unwavering commitment to client satisfaction, innovation, and partnership. This score reflects Cogitate’s relentless focus on delivering its intuitive, high-impact platforms DigitalEdge Policy, Billing, and Claims, designed to help insurers, MGAs, and program administrators accelerate operations, improve accuracy, and enhance user experience. “We’re humbled by our recent NPS of 9.8—and even more grateful for the trust our customers place in us as their strategic partner. At Cogitate, our customers’…
MONTREAL, LONDON and NEW YORK, May 28, 2025 /PRNewswire/ – Coveo (TSX: CVO), the leader in AI-Relevance, delivering best-in-class AI-search and generative experiences that maximize business outcomes at every point-of-experience, today announced SanMar, the leading supplier of wholesale imprintable clothing and accessories in the United States, chose Coveo AI for SAP Commerce. SanMar will use Coveo to deliver AI-powered product discovery and intelligent search, allowing customers to search the company’s comprehensive catalogs quickly with precision and relevance. SanMar customers trust the company to have just what they need, when they need it. With Coveo, there will now be even more routes to discover exact product matches with AI-search that…