Study finds 77% accept AI when human support remains available, and 67% prefer human help for complex purchases. Meanwhile, 41% are actively influenced by generative AI before even reaching out. SANTA BARBARA, Calif., July 24, 2025 /PRNewswire/ — Invoca, the leader in AI-powered revenue execution platforms, today released The B2C Buyer Experience Report 2025, revealing how consumers value human connection and perceive AI in the modern buying journey. The study surveyed 1,000 consumers making “high-stakes” purchases—complex, high-value decisions across automotive, healthcare, financial services, home services, insurance, telecommunications, and travel. The findings make one thing clear: consumers don’t want AI to replace human support – …
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DUBAI, UAE, July 24, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, continues to deliver on the promise of borderless crypto lifestyle in a massive wave of Web2 partnerships. Starting in MENA, where its Dubai headquarters is based, Bybit is connecting the dots between Web2 and Web3 with a variety of local partners. The campaign seamlessly integrates crypto into real-world experiences. From gaming lounges to concert venues, sports stadiums to restaurants, and ride-sharing services, Bybit is creating an ecosystem where crypto is as accessible as — and potentially more rewarding than, traditional payment methods. These partnerships span entertainment, music, culture, sports,…
Refreshed digital platform enhances visibility into the agency’s lead generation, content, and buyer engagement capabilities—built from TechInformed and backed by proprietary data. NEW YORK, July 24, 2025 /PRNewswire/ — TI Marketing Solutions, the B2B performance marketing agency developed within TechInformed, has launched a newly designed website—offering a sharper, more accessible window into the agency’s full suite of demand generation and content marketing services. The updated platform—marketing.techinformed.com—brings greater visibility to a team that’s long operated behind the scenes for some of the world’s leading tech brands. While the website is new, the agency’s strategy, services, and focus on quality remain unchanged. From gated content…
NEW YORK, July 24, 2025 /PRNewswire/ — Leena AI, a leader in enterprise AI solutions, is proud to announce the launch of Agentic AI colleagues, a groundbreaking innovation designed to bring voice-enabled AI assistants to the workplace. These Agentic AI colleagues will interact with employees using natural, conversational language—just like human colleagues do—providing support across multiple domains such as IT, HR, Finance, Marketing, Sales, and Procurement. Voice-enabled Agentic AI colleagues deliver a new level of employee centricity. Employees can now access AI-driven assistance simply by speaking—no typing required. Whether they’re driving, waiting in line at the airport, shopping, or doing household chores, employees can…
DELRAY BEACH, Fla., July 24, 2025 /PRNewswire/ — According to MarketsandMarkets™, the global Wi-Fi as a Service Market will grow from USD 9.27 billion in 2025 to USD 21.96 billion by 2030 at a compounded annual growth rate (CAGR) of 18.8% during the forecast period. The growth of the Wi-Fi as a Service (WaaS) market is driven by a combination of technological, operational, and strategic factors that align with modern enterprise needs. The increasing shift from capital expenditure (CapEx) to operational expenditure (OpEx) models reflects organizations’ pursuit of cost-efficient, subscription-based network solutions that reduce upfront investments and simplify IT management. The rapid adoption of cloud-managed networking is also speeding up…
SAN FRANCISCO, July 23, 2025 /PRNewswire/ — MoEngage, the world’s leading customer engagement platform, is proud to announce its recognition as the only vendor named a Customers’ Choice in the 2025 Gartner Peer Insights™ Voice of the Customer for Email Marketing report. In addition to its impressive 97% “Willingness to Recommend” score, the highest among all vendors named in the report, MoEngage also received one of the highest aggregate scores of 4.7/5 for its Email Marketing Product Capabilities. “This recognition underscores our dedication to building a powerful, intuitive, and secure platform for brands. It’s a validation of our unwavering commitment to customer satisfaction…
LONDON and NEW YORK, July 23, 2025 /PRNewswire/ — HiBob, the company behind Bob, the people management platform transforming how modern organisations operate, is excited to announce the appointment of Sophie Chesters as Chief Marketing Officer. With over 25 years of international experience across SaaS, AdTech, and enterprise software, Sophie is a seasoned B2B SaaS marketing leader known for delivering strategic growth and building strong, people-centric brands. Her appointment strengthens HiBob’s executive team as the company continues to scale globally. Sophie has held senior leadership roles at Google, DoubleClick, Medallia, and UserZoom, helping drive product and revenue growth across markets including London, San Francisco, New York, and Canada. As SVP and…
First-of-its-kind analysis reveals specific AI skills employers need most, enabling targeted workforce training strategies across all career areas MOSCOW, Idaho, July 23, 2025 /PRNewswire/ — Lightcast, the global leader in labor market intelligence, today released “Beyond the Buzz: Developing the AI Skills Employers Actually Need,” a comprehensive analysis revealing that artificial intelligence has fundamentally transformed hiring patterns across the world of work. The report, based on analysis of over 1.3 billion job postings, shows that job postings including AI skills offer 28% higher salaries—nearly $18,000 more per year—than those without such capabilities. More importantly, the research analyzes specific skills based on their growth across job…
Allego’s 2025 AI in Revenue Enablement Report Reveals Rapid Shift from Experimentation to Execution—and What’s Coming Next WALTHAM, Mass., July 23, 2025 /PRNewswire/ — New research released today by Allego, Inc., the leader in AI-powered revenue enablement technology, shows AI has officially gone mainstream across revenue teams—moving from experimentation to execution in just one year. The 2025 AI in Revenue Enablement Report reveals that 100% of surveyed leaders now use generative AI (GenAI) to support sales, marketing, and customer success, up from 62% in 2024. Nearly half (47%) say AI has already boosted revenue, while 51% report shorter sales cycles and faster onboarding. AI is no longer…
– New points-based program model equips and rewards resellers to expedite adoption of Dashlane Omnix™ – – Dashlane also appoints security industry veteran Tom Laffaye to lead its burgeoning channel business – NEW YORK and PARIS, July 23, 2025 /PRNewswire/ — Credential security leader Dashlane today announced new enhancements and incentives to its Dashlane Partner Program, designed to give partners increased ease and value in providing complete credential security to enterprises. Building on its channel momentum, Dashlane’s new points-based model equips partners with additional resources and rewards based on sales performance, engagement and customer success, further incentivizing the adoption of its intelligent credential security platform, Dashlane Omnix™. “Omnix has received…