Author: PRNEWSWIRE

The company welcomes seasoned leaders in finance, technology, partnerships, and support to drive growth in the AI and data context management market PALO ALTO, Calif., Aug. 28, 2025 /PRNewswire/ — DataHub, the leading open source context platform, announced today the addition of four seasoned executives to its leadership team: Reed Birnbaum as Chief Financial Officer; Stephen Goldbaum as Field CTO, Financial Services; Amy Deora as Vice President of Partnerships and Alliances, and Angelo Bresci as Senior Director of Technical Support. These appointments will strengthen DataHub’s financial strategy and management, deepen its technical leadership in financial services, expand its partner ecosystem, and enhance enterprise-grade support as the company scales to meet…

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KISSIMMEE, Fla., Aug. 28, 2025 /PRNewswire/ — ABCS Insights, a leading ad effectiveness analytics company, today announced its selection as the primary measurement partner for Screenverse, the largest network of digital out-of-home (DOOH) inventory. ABCS will enhance the attribution and performance measurement of Screenverse’s digital out-of-home (DOOH) advertising campaigns. As part of the partnership, ABCS Insights will provide full-funnel campaign validation and optimization relating to brand, consideration, and sales lift. It will also report iROAS. To deliver these insights, ABCS leverages industry-leading deterministic datasets, including: This privacy-safe location data will enable precise visibility into which consumers are exposed to Screenverse’s out-of-home placements—establishing…

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MINNEAPOLIS, Aug. 28, 2025 /PRNewswire/ — OptiMine Software, a leader in agile marketing measurement and optimization software, announces it has been acquired by Uptempo, a leading enterprise marketing performance platform. This acquisition strengthens Uptempo’s analytics capabilities with OptiMine’s advanced Marketing Mix Modeling (MMM), further empowering enterprise marketing teams with enhanced data-driven insights. Uptempo’s unified performance management platform seamlessly integrates top-down budgeting and compliance with real-time performance tracking, empowering organizations to maximize the impact of their marketing investments. As the only budget-centric performance solution, Uptempo equips global enterprise marketing teams with a clear, compliant, and actionable view of their activities – from budget approvals to…

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In a recent episode of the Disruption Interruption podcast, Bill Lederer, CEO of MADTECH.AI, reveals how AI and automation are revolutionizing marketing analytics. He explains that by unifying fragmented data and eliminating inefficiencies, brands can achieve significant savings and make smarter, faster decisions, turning data into a powerful asset rather than an underutilized resource. TAMPA BAY, Fla., Aug. 28, 2025 /PRNewswire/ — With 87% of marketers stating that data is their company’s most under-utilized asset, the pressure to turn information into actionable strategy has never been higher. (1) The U.S. marketing analytics market is fiercely competitive and projected to reach $9.56 billion by 2030, yet many businesses struggle…

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DELRAY BEACH, Fla., Aug. 26, 2025 /PRNewswire/ — The global speech and voice recognition market is projected to grow from USD 9.66 billion in 2025 to USD 23.11 billion by 2030, at a CAGR of 19.1% according to a new report by MarketsandMarkets™. The demand for speech and voice recognition is increasing due to the global shift toward hands-free, efficient, and intuitive user interfaces across industries. As smart devices and voice assistants become part of daily life, users expect seamless voice interaction for tasks like searching, controlling devices, and communicating. Businesses are adopting voice AI to enhance customer service, automate workflows, and improve accessibility. The rise in remote work, digital…

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Go-to-market veteran joins BigTime’s Board to drive AI-powered growth in professional services. CHICAGO, Aug. 26, 2025 /PRNewswire/ — BigTime Software, a leading provider of AI-powered professional services automation (PSA) software, today announced the appointment of Carla Piñeyro Sublett to its Board of Directors. Sublett brings more than two decades of leadership in go-to-market strategy, brand transformation, and digital innovation at some of the world’s top technology companies. Her expertise in scaling global marketing and sales functions will support BigTime’s continued growth and market expansion. “We are thrilled to welcome Carla to our board,” said Don India, CEO of BigTime Software. “She has…

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The growth of the server virtualization software market is driven by the rising demand for efficient IT infrastructure, cost optimization, and improved resource utilization across enterprises. Organizations are increasingly adopting virtualization to reduce hardware dependency, enhance server performance, and streamline data center management. LEWES, Del., Aug. 26, 2025 /PRNewswire/ — The Server Virtualization Software Market was valued at USD 5.8 billion in 2024 and is anticipated to reach USD 12.4 billion by 2033, growing at a steady CAGR of 9.3% between 2026 and 2033. This significant growth reflects the rising adoption of virtualization technologies across industries to optimize IT resources, enhance flexibility, and reduce infrastructure costs. The market outlook remains positive…

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Survey Finds 92% of Small Businesses Expect to Grow Over the Next Year, and Majority of Those Adopting AI Use It to Improve Marketing CHICAGO, Aug. 26, 2025 /PRNewswire/ — Small businesses continued to show confidence in their future growth, according to the latest Small Business Cash Flow Trend Report from OnDeck, the leading small business lending company at Enova (NYSE: ENVA) and Ocrolus, the document AI and cash flow analytics platform for lenders. Key findings include: “The optimism and proactive planning reported by small business owners speak volumes about their determination and adaptability. OnDeck will continue to support small businesses with transparent and accessible financing…

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The Marketing Data Cloud (MDC) platform leverages C5i’s Intelligent Data Management Decision framework and Databricks Data Intelligence Platform to build a cross-channel marketing data foundation on Microsoft Azure cloud. EDISON, N.J., Aug. 26, 2025 /PRNewswire/ — C5i, a pure-play AI and analytics company, today announced the expansion of its partnership with Databricks with the launch of its Marketing Data Cloud (MDC), a validated Built on Databricks solution that unifies marketing data and evaluates marketing outcomes across channels. Businesses today are often challenged by fragmented data that limits their ability to make informed, impactful decisions. C5i’s Marketing Data Cloud helps organizations solve complex business…

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Updates include Komo AI (Kai) co-pilot for instant campaign creation, Komo Loyalty for building end-to-end programs in minutes, and engagement-first surveys that capture feedback at peak attention moments. NEW YORK, Aug. 26, 2025 /PRNewswire/ — Komo Technologies today announced major updates to its platform with the launch of its Engagement Operating System (OS), enabling brands to move beyond transactional campaigns and loyalty programs to build meaningful, engagement-first customer relationships. At the core of the new platform is Kai, Komo’s AI co-pilot, which helps marketers ideate and launch interactive campaigns in minutes. The Engagement OS also introduces Komo Loyalty, which rewards participation, attendance, and feedback, and…

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