Following nearly two years of successful collaboration after GUT was welcomed into the Globant family, the tech leader centralizes all of its marketing and advertising capabilities under the GUT Network umbrella which will now have 12 offices with over 2,000 people. NEW YORK, Oct. 28, 2025 /PRNewswire/ — Today, Globant announced the consolidation of all its marketing and advertising disciplines under GUT Network, bringing together capabilities across AI, Digital Marketing, Digital Consumer Experience, Social, Content, Media, Martech and Data Analytics, as well as specialized marketing services for Healthcare and Pharma. The GUT Network will be led by Gastón Bigio and Anselmo Ramos, GUT co-founders;…
Author: PRNEWSWIRE
Read More
PITTSBURGH and MONTREAL, Oct. 28, 2025 /PRNewswire/ — Level, a digital marketing firm backed by private equity sponsor Dubin Clark, today announced the acquisition of BAM Strategy, bringing together two category leaders to create a single growth partner built to capture, convert, and keep customers. The combined organization connects performance marketing with loyalty at scale, helping brands drive measurable growth and lasting customer value. Level acquires BAM Strategy to deliver growth across the full customer lifecycle. The acquisition unites Level’s proven AI-powered digital marketing and analytics expertise with BAM’s strength in creative, CRM, and loyalty strategy. Together, the teams will serve more than…
Game-Changing New Capability Streamlines How National Brands Deliver Local Advertising at Scale CLEVELAND, Oct. 28, 2025 /PRNewswire/ — Tiger Pistol, the premier local advertising platform that streamlines and simplifies local advertising through the power of AI and advanced automation, today announced the launch of its Creative Automation Studio (CA-Studio). The AI-driven solution redefines how brands produce and distribute creative across their locations. Learn More: Creative Automation Studio for Franchise and Multi-location Brands For years, franchise and multi-location marketers have faced an impossible challenge; protect brand standards while creating advertising that is relevant and unique for each community. Managing this at scale is often slow,…
Helping banks strengthen deal pricing accuracy, ensure billing integrity, and protect margins TORONTO, Oct. 23, 2025 /PRNewswire/ – Zafin, the strategic platform partner that banks trust to accelerate innovation and deliver transformative customer value, today announces a collaboration with Curinos, a provider of AI-driven decision intelligence technology for financial institutions, bringing real-time access to commercial benchmark pricing insights into Zafin’s Deal Manager solution. Together, the platforms enable banks to embed market intelligence into every stage of deal negotiation and billing – turning insight into action. Financial institutions are navigating tighter margins, rapidly evolving customer demands, and growing pressure to deliver value while protecting…
PARIS, Oct. 23, 2025 /PRNewswire/ — As the busiest advertising season of the year approaches, from Black Friday to the holidays, AdCreative.ai, an Appier Group company, today announced the launch of its first mobile app, designed to make professional-quality ad creation accessible to anyone, anywhere. With just a smartphone, users can snap a photo of their product and instantly transform it into polished ads, UGC-style content, or high-fashion visuals – no designer, editor, or complicated tools required. For today’s business owners, marketing and advertising are more critical than ever, yet time and resources to execute them are shrinking. Traditional content creation, from organizing photo…
New capabilities unite form creation, automation, and analytics to help businesses capture, connect, and convert in one place SAN FRANCISCO, Oct. 23, 2025 /PRNewswire/ — Typeform today launched its AI engagement platform, marking a major step in the company’s evolution from form builder to engagement ecosystem. Built on insights from over 1 billion anonymized responses, the platform unites forms, automation, and data to help small and medium-sized businesses (SMBs) capture data and turn responses into results within a unified, enterprise-grade system. “This launch represents a defining moment not only for Typeform, but for the millions of small businesses ready to harness AI,” said Aleks Bass,…
Clinch has launched a first-to-market, customer- and privacy-centric server-to-server ad serving integration with Amazon DSP, enabling advertisers to serve and decide against Amazon Custom Audiences. NEW YORK, Oct. 23, 2025 /PRNewswire/ — Clinch, the Agentic AI platform for omnichannel advertising, today announced an expanded collaboration with Amazon Ads, becoming the first third-party ad serving solution to serve ads to Amazon Custom Audiences, a functionality reserved for creatives served directly by Amazon. Amazon Custom Audiences are custom-built segments that can help brands reach and re-engage with shoppers directly via Amazon DSP. This milestone introduces a new privacy- and customer-centric solution designed to help advertisers…
Convert’s always-on AI handles intake and scheduling, turning missed calls and messages into real revenue for local businesses SALT LAKE CITY, Oct. 23, 2025 /PRNewswire/ — Scorpion, the leading provider of digital marketing and technology solutions for local businesses, today announced the launch of Scorpion Convert, an AI-powered intake and conversion tool that helps businesses instantly respond to and qualify leads, turning more prospects into revenue-driving business. The launch follows a successful beta, where Convert consistently turned missed opportunities into booked jobs and measurable revenue. Convert addresses a key challenge for local businesses: the gap between generating leads and actually closing them. Missed…
New open standard bridges discovery, context, and transaction — making AI commerce personal. SAN DIEGO, Oct. 23, 2025 /PRNewswire/ — Cordial, the leader in messaging for enterprise marketing teams, today announced that it has joined the Shopper Context Protocol (SCP) — an open, discoverable standard that lets brands and AI systems preserve shopper context and intent across agentic ecosystems. The release coincides with Cordial’s new thought leadership report, The Intent Divide, which finds that 40% of marketers lose revenue when intent is misread, and nearly half of consumers lose trust when brands get it wrong. The study reveals a widening gap between what brands measure and what customers mean — and…
New capabilities combine compensation visibility, flexible benefits, communications, and analytics to give HR leaders visibility into rewards ROI. LEWISVILLE, Texas, Oct. 23, 2025 /PRNewswire/ — Semos Cloud today announced a major update to Total Rewards Hub, adding flexible benefits wallets, advanced analytics, and embedded communications to help enterprises meet evolving pay-transparency requirements and strengthen retention. Total Rewards Hub serves as a unified platform that consolidates salary, bonuses, benefits, equity, incentives, and recognition programs into one transparent view of an employee’s total value. The platform addresses one of the most pressing HR challenges: fragmented rewards data that prevents employees from seeing the full value of their compensation and leaves leaders without the…