Author: PRNEWSWIRE

BOSTON, Dec. 6, 2024 /PRNewswire/ — Vendr, the modern platform to buy and sell software at fair prices, today announced its integration with Buy with AWS, a new feature now available through AWS Marketplace. By implementing Buy with AWS, Vendr now provides simplified software buying experiences for customers on its website, powered by AWS Marketplace, a digital store that makes it easy for customers to find, buy, deploy, and manage software and services from AWS Partners. “This marks a pivotal moment in our mission to simplify software buying,” said Ryan Neu, Founder and CEO of Vendr.Post this Vendr provides pricing transparency and speed,…

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SALT LAKE CITY, Dec. 6, 2024 /PRNewswire/ — Today, Unified Commerce Group (UCG) announced the closing of their investment in Utah-based womenswear retailer Böhme. Unified Commerce Group made an initial investment in Böhme in early 2024, and increased its investment this month to become the majority shareholder. As the majority investor, Unified Commerce Group assumes operational control of Böhme, with UCG Founder Dustin Jones taking the role of CEO. Böhme co-Founder Vivien Böhme will remain in her role as President running day-to-day operations. Unified Commerce Group was founded in 2019, with the aim to create a globally compelling portfolio of lifestyle brands, and to enable them with platform capabilities that…

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BELLEVUE, Wash., Dec. 6, 2024 /PRNewswire/ — As businesses navigate the complexities of 2025, selecting the right technology stack has become a strategic imperative rather than just a tactical decision. Jimmie Lee, CEO of JLEE and Associates, offers expert insights on building a tech foundation that drives growth, enhances resilience, and mitigates risk. “The tech stack you choose can significantly impact your business’s success,” says Lee. “It’s essential to align your technology choices with your specific needs, growth stage, and long-term vision while considering critical factors such as governance, risk, and compliance.” Key Considerations for Building a Successful Tech Stack in 2025: Startups and…

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TORONTO, Dec. 6, 2024 /PRNewswire/ — Thomson Reuters (NYSE/TSX: TRI), a global content and technology company, today announced that it has been positioned as a Leader in two IDC MarketScape reports – IDC MarketScape: Worldwide SaaS and Cloud-Enabled SaaS Sales and Use Tax Automation Software for Enterprise 2024 Vendor Assessment (doc #US52035324, December 2024), and IDC MarketScape: Worldwide Value-Added Tax Management Applications 2024 Vendor Assessment (doc #US52732824, December 2024). “In today’s rapidly evolving global marketplace, tax compliance has become increasingly complex for multinational corporations. At Thomson Reuters, we’re committed to empowering our customers with cutting-edge technology that not only ensures compliance but also enhances their competitive…

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OSLO, Norway, Dec. 5, 2024 /PRNewswire/ — Opera Ads, the advertising platform from the global browser innovator Opera (NASDAQ: OPRA), is proud to announce its achievement of TAG Platinum status from TAG (The Trustworthy Accountability Group), a leading global initiative combating criminal activity and fostering trust in digital advertising. This prestigious designation – held by only 34 organizations worldwide – recognizes Opera Ads’ compliance with TAG’s highest standards across fraud prevention, malware protection, and brand safety. To earn platinum status, companies must meet strict standards across three or more TAG certification areas and undergo extensive third-party audits. For Opera Ads, this achievement was made possible by…

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DELRAY BEACH, Fla., Dec. 6, 2024 /PRNewswire/ — The global Data Protection as a Service Market will grow to USD 74.91 billion by 2030 from USD 26.04 billion in 2024, at a CAGR of 19.2 % from 2024 to 2030, according to a new report by MarketsandMarkets™. Browse in-depth TOC on “Data Protection as a Service Market” 200 – Tables50 – Figures300 – Pages Download PDF Brochure @ https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=46313339 Scope Of the Report Report MetricsDetailsMarket size available for years2018-2030Base year considered2023Forecast period2024–2030Forecast unitsValue (USD Billion) Segments CoveredBy Service Type, Deployment Mode, Organization Size, Vertical, and Region.Geographies coveredNorth America, Europe, Asia Pacific, Middle East and Africa, Latin AmericaCompanies coveredMajor vendors in…

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SCC expands presence in CPG with brand building efforts for the Ortega® brand’s wide portfolio of Mexican foods, including America’s #1 taco sauce CHICAGO, Dec. 6, 2024 /PRNewswire/ — Schafer Condon Carter (SCC), a Chicago-based independent creative agency, is proud to announce its new partnership with Ortega®, a leading brand of Mexican food products including taco shells, taco kits, Mexican seasonings, peppers and the number-one-selling brand of taco sauce in the United States. This collaboration aims to elevate the Ortega® brand’s visibility and marks a significant step in SCC’s expansion in the food and beverage sector, continuing SCC’s legacy of crafting compelling campaigns for beloved brands. SCC will lead creative…

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TORONTO, Dec. 6, 2024 /PRNewswire/ — Maropost, the connected commerce platform revolutionizing mid-market merchant operations, today announced two groundbreaking AI-driven features for its Marketing Cloud product. These innovations—enhanced behavioral insights and product recommendations surfaced from real-time customer data—enable marketers to create highly targeted email segments and deliver hyper-personalized offers with unprecedented precision and efficiency. Advanced eRFM behavioral insights transform customer segmentation There are two things the most effective email marketing campaigns have in common: surgically precise targeting and granular segmentation. Marketing Cloud’s new eRFM analysis harnesses AI to process and analyze four key dimensions of customer behavior: Businesses use eRFM insights to automatically identify high-value customers,…

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Honoring Walt Disney Company CEO Bob Iger and co-hosted by Angela Bassett and Lilly Singh, the event raised a record-breaking $9.2 million for the nonprofit’s national social impact campaigns NEW YORK, Dec. 6, 2024 /PRNewswire/ — On Thursday, December 5, the Ad Council, America’s leading organization harnessing the power of communications for social change, held its Annual Public Service Award Dinner. Bob Iger, CEO of The Walt Disney Company, was honored for the company’s outstanding corporate citizenship, including its support for multiple Ad Council efforts. Held at the Glasshouse in New York City, the event raised a record-breaking $9.2 million to support the nonprofit and its national social impact campaigns. The event was co-hosted…

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CLEARWATER, Fla., Dec. 4, 2024 /PRNewswire/ — DirectMail2.0, the Tampa Bay area-based marketing technology firm focused on enhancing direct mail through the omnichannel integration of digital platforms, has plenty to celebrate — and look forward to — as the year winds down. The company’s extensive 2024 wins include: “We’re honored to be recognized by a number of local and nationwide award programs for the hard work our staff puts in daily creating DirectMail2.0’s uniquely innovative and highly effective approach to marketing,” said DirectMail2.0 Co-founder and CEO Brad Kugler. “It’s been a very accomplished year for us, and we have even more to look forward to in…

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