DALLAS, June 25, 2024 /PRNewswire/ — The Uptown Agency today announces its acquisition of RBA, an award-winning, creative advertising agency recently named AdAge’s #3 Best Place to Work in the United States, and to the Inc. 5000 fastest growing private companies in America. RBA, founded by W. Ross Cromartie and Kace Phillips in 2016, is a full-service creative advertising agency based in Dallas. It has produced award-winning work for hundreds of brands, including Golden Chick, Transwestern, Dickey’s Barbeque Pit, JLL, Cotton Patch Cafe, CBRE, Harwood International, Legends, Swiss American, Grayson Whiskey, Rhoback, Purdue University and more. The Uptown Agency will absorb RBA’s team and client portfolio to accelerate its investment in award-winning…
Author: PRNEWSWIRE
NEW YORK, June 25, 2024 /PRNewswire/ — Amagi, the leader in cloud-based SaaS technology for broadcast and Connected TV (CTV), today announced that after rigorous testing of multiple vendors, Lionsgate has chosen Amagi to be its partner for FAST playout and deliveries globally. This strategic partnership aims to leverage Amagi’s cutting-edge cloud technology to scale Lionsgate’s content delivery capabilities globally and enable the launch of new channels at an unprecedented pace. “Our partnership with Amagi has enabled us to further lean into FAST, quickly scale up our channel lineup, and optimize monetization of content from across our library — all while delivering viewing…
Global Brands Now Benefit from Independent Analysis on Brand Safety & Suitability, Viewability, and Invalid Traffic Across the Microsoft Advertising Ecosystem NEW YORK, June 25, 2024 /PRNewswire/ — Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it is expanding its collaboration with Microsoft Advertising to provide post-bid third-party brand safety and suitability, viewability, and invalid traffic measurement across Microsoft’s advertiser solutions, including the Microsoft Advertising Platform and Microsoft Invest, which means for the first time, advertisers can benefit from verification reporting on Microsoft’s proprietary audience data, including in-market audiences. This expanded collaboration will provide advertisers with deeper…
International Software-as-a-Service Awards Program Announces its Shortlist NEW YORK, June 25, 2024 /PRNewswire/ — The 2024 SaaS Awards, operated by technology awards body The Cloud Awards, has revealed its shortlist, featuring over 200 outstanding and innovative organizations from around the globe. A long-established awards platform now spanning 56 categories, The SaaS Awards celebrates the latest innovations and applications of software-as-a-service solutions across a wide range of use cases and sectors. The program received entries from organizations worldwide, including North America, Canada, Europe, the Middle East, and APAC. CEO of The Cloud Awards, James Williams, said: “The SaaS Awards has long provided a global recognition stage for organizations at the cutting edge of the…
MANILA, Philippines, June 25, 2024 /PRNewswire/ — Globe, a leading telco and digital solutions platform in the Philippines, has taken a significant step forward in accelerating digital innovation. The mobile leader signed a Memorandum of Understanding (MOU) with the GSM Association (GSMA) to improve the interoperability and delivery of mobile services across different networks worldwide through collaboration and standardization. This strategic partnership grants Globe access to the GSMA Open Gateway, an Applications Programming Interface (API) facility that represents a significant shift in how the telecom industry designs and delivers services within an API-driven economy. By utilizing a common set of open source APIs…
Known for its package tracking and protection solutions, Route surpassed $100 million in revenue in 2023 and $15 billion in protected merchandise, solidifying its position as a foundational part of the ecommerce tech stack LEHI, Utah, June 25, 2024 /PRNewswire/ — Route, the leading post-purchase package tracking and protection solution, today announced a $40 million Series C funding round at a $1.4 billion valuation, cementing its position as a foundational part of the tech stack for global ecommerce brands. The round was led by Hanaco VC with participation from JAWS Ventures, Madrona Ventures, and Granger. Route empowers more than 13,000 brands, including Alice + Olivia, BlendJet, Cult Gaia, Tom Ford, Daily Drills, LoveShackFancy,…
Highlights: DEERFIELD, Ill. and PASADENA, Calif., June 25, 2024 /PRNewswire/ — Essendant, an industry-leading distribution and commerce company, has launched Connected Commerce, a powerful eCommerce, fulfillment and third-party logistics (3PL) solution that accelerates omnichannel growth for brands. The comprehensive solution includes out-of-the-box integrations, eCommerce services with analytics and tools to increase store traffic, and fast order fulfillment. “For brands to succeed today, they must meet customers wherever and however they shop. That means selling beyond their own websites to include access to major marketplaces like Amazon, social commerce sites and top retail and wholesale channels,” said David Boone, Interim CEO, Essendant. “Essendant is the right partner to…
SAN DIEGO, June 25, 2024 /PRNewswire/ — Speakeasy Co., the leading eCommerce and fulfillment solution for the Wine & Spirits industry, is revolutionizing the beverage alcohol market with innovative technology and a centralized fulfillment model. Speakeasy announces the recent build and launch of a unified tracking portal, fully developed in-house to minimize shipping errors, and improve customer experience. This portal, active at tracking.speakeasyco.com, takes customer satisfaction to the next level. Customers can track their orders from start to finish and see real-time updates on the status of their products and estimated delivery time. This technology will also allow package tracking for regional carriers…
STUTTGART, Germany, June 25, 2024 /PRNewswire/ — Makersite, an AI-enabled product lifecycle intelligence software renowned for its comprehensive approach to managing sustainability, cost and compliance, today announced a strategic partnership with Ansys, a global leader in engineering simulation software. The collaboration will integrate Makersite’s cutting-edge solution with Ansys’ market-leading Granta software, a tool that allows materials experts and product design teams to innovate, resolve materials issues, reduce costs and validate their materials choices. With 80% of the total environmental impact being locked in at the design phase, manufacturers are facing increasing pressure to consider sustainability throughout the entirety of a product’s lifecycle. Makersite’s platform…
Fully Autonomous AI Agent Transforms Ecommerce Workflows, Providing Unprecedented Insight And Executing Recommendations LONDON, June 25, 2024 /PRNewswire/ — Baresquare, an AI-powered data analytics platform, today announced the launch of its next generation platform, including the industry’s first fully autonomous ecommerce AI agent called Tywin. Tywin redefines ecommerce workflows by swiftly handling tasks that once took hours, completing them in minutes, and autonomously executing recommended actions to optimize revenue. Tywin is projected to provide 60 times faster detection of revenue issues and opportunities, and a tenfold improvement in team productivity by leveraging action automation. Specializing in AI agent ecommerce workflows, Tywin monitors marketing…