LAS VEGAS, Sept. 5, 2023 /PRNewswire/ — After a busy year in market, Spiro (sp-eye-roh), launches an evolved point of view in its new campaign, “Experience Brand Gravity™, Bonding Brand & Customer,” focused on high-impact brand experiences & events that cement connections between brands & their most important customers, stakeholders & fans. Customer preference—the most fickle element in predictive brand performance—is largely influenced by the experiences a customer derives from a brand after interacting with it. That positions events & brand experiences as powerful opportunities for brands to create long-term relationships with their audiences. It also positions the industry as a…
Author: PRNEWSWIRE
BOCA RATON, Fla., Sept. 5, 2023 /PRNewswire/ — Mediavine, the largest, independent full-service ad management firm in the U.S., has announced that it is the exclusive programmatic advertising provider of 77% of over 6,000 diverse-owned sites, per a recent audit conducted by Jounce Media. Jounce Media’s September RTB Supply Path Benchmarking report highlights the work Mediavine has done in recent years to make meaningful change for diversity, equity and inclusion in the programmatic advertising space for both media buyers and publisher partners. “Achieving DE&I spend targets requires marketers and their agency partners to curate thousands of diverse-owned websites,” said Chris Kane, founder of Jounce…
BOULDER, Colo., Sept. 5, 2023 /PRNewswire/ — A new report from Guidehouse Insights assesses the competitive landscape for vendors in the customer engagement (CE) and customer experience (CX) analytics market. In the context of this Guidehouse Insights Leaderboard, CE and CX analytics refers to utility software that facilitate improved enrollment, participation, and engagement in customer-centric utility programs, or that logically contribute to a fuller customer experience. According to Guidehouse Insights, Oracle, Uplight, and Bidgely were identified as the leading CE and CX analytics providers. “Whereas energy usage intelligence was the foundation of stakeholder strategies just a few years ago—and still is to a large degree—conversations are…
HO CHI MINH CITY, Vietnam, Sept. 6, 2023 /PRNewswire/ — MMA Innovate Vietnam 2023 is MMA Global’s first marketing technology expo and conference in Vietnam. Following the success of MMA Innovate USA and LATAM, the event will be held on September 29, 2023. This is an excellent chance for marketers and technology aficionados to network, study, and obtain an understanding of the most recent marketing technology solutions on the market. The event focuses on tailored experiences, connecting people, and investigating the newest marketing technology solutions to stay ahead of the current marketing market’s future trends. It also allows enterprises in the APAC area to seek investment…
NEW YORK and DUBAI, UAE, Sept. 6, 2023 /PRNewswire/ — With a successful showcase of Flying vehicles, robotics, Metaverse, and more in the year 2022; the world’s largest tech event GITEX Global is back again bigger and better than ever. Continuing a 6-year tradition, a Top app development company, Hyperlink InfoSystem is all set to participate in GITEX 2023. Since 1981, GITEX Global has been helping tech professionals enhance their global networking, share digital ideas, and build the tech world together. In the year 2023, GITEX Global is all set to happen in Dubai from 16th to 20th October 2023, bringing together more than 5000+…
Industry Veteran Will Focus Firm Efforts on Delivering its Enterprise Managed Accounts Technology WEST PALM BEACH, Fla., Sept. 6, 2023 /PRNewswire/ — SMArtX Advisory Solutions (“SMArtX”), a leading innovator in unified managed accounts (UMA) technology and architect of the SMArtX Turnkey Asset Management Platform (‘TAMP’), today announced the appointment of David Pologe as the company’s new Executive Vice President of Sales. Mr. Pologe brings a deep history of sales experience from his previous experience at AssetMark and UBS Global Asset Management to help lead the SMArtX sales effort and specifically maximize opportunities in enterprise managed accounts channels. David will report…
DENVER, Sept. 6, 2023 /PRNewswire/ – Mobility Network Inc. announces today a working partnership with Sky Peak Technologies headquartered in Grand Junction, Colorado. “Today’s MVNOs need all the tools they can get to manage data consumption and therefore profit margins. We see Sky Peak as an important component in managing video resolution which is a chief element of data consumption,” says Jim Cannon, CEO at Mobility Network, Inc. Mobility Network is targeting the cable and fiber industry as an MVNE who works to establish competitive MVNOs within those markets. “We believe that partnering with Sky Peak will bring a reduction…
NEW YORK, Sept. 5, 2023 /PRNewswire/ — BrandGuard, the revolutionary AI-powered platform that helps companies ensure brand consistency and optimize their marketing efforts as they expand to generative AI tools, is pleased to announce the appointment of Neil Stanley as SVP and Head of Europe. In this role, Neil will be responsible for running our European business. Neil brings a wealth of experience in entrepreneurship and angel investing in the technology space over the last two decades. Prior to that he worked in capital markets at Goldman Sachs. Neil holds an MBA from the London Business School and degrees in…
Users with existing Nutanix licenses can easily deploy the Nutanix Cloud Platform on OVHcloud US servers for transparent, efficient, and protected application and data migration RESTON, Va. , Sept. 5, 2023 /PRNewswire/ — OVHcloud® US, the global alternative to hyper-scaler cloud providers, has launched Nutanix on OVHcloud Bring Your Own License (BYOL) service, providing pre-configured Nutanix Cloud Platform on OVHcloud dedicated servers in just a few hours. Nutanix, a leader in hybrid multicloud computing, enables OVHcloud US hybrid multicloud solutions and expands its Hosted Private Cloud offerings for faster migration from on-premise to the cloud on a scalable, high-performing, and easy-to-use private cloud platform.…
Less than a year after launching the partnership, the online fashion retailer will expand to use both sides of Rokt’s AI powered marketplace to drive relevancy and tap additional revenues LONDON, Sept. 5, 2023 /PRNewswire/ — Rokt, the leading ecommerce technology company that uses advanced machine learning and AI, perfected over a decade, to make transactions more relevant to each shopper, today announced it is expanding its partnership with online fashion giant boohoo to focus on increasing user engagement and profit per transaction across markets in North America, Europe and Australia/New Zealand. Within a year of launching, boohoo decided to expand…
