Author: PRNEWSWIRE

FORT COLLINS, Colo., Dec. 18, 2023 /PRNewswire/ — Marketing 360 is excited to announce their new Zapier integration which will streamline lead management for businesses using the Marketing 360 software. The new integration will offer businesses a powerful solution to consolidating, nurturing, and tracking leads from different tools and apps, all within the Marketing 360 Leads Inbox. Marketing 360 users can now connect the tools and apps they already use to their Marketing 360 Leads Inbox to automatically create and update new leads based on actions from other systems. Here are some examples of how a new lead can be automatically created:…

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HOUSTON, Dec. 18, 2023 /PRNewswire/ — Direct Digital Holdings, Inc. (Nasdaq: DRCT) (“Direct Digital Holdings” or the “Company”), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC (“Colossus SSP”), Huddled Masses LLC (“Huddled Masses”) and Orange142, LLC (“Orange142”), today announced that management will participate in the 2024 ICR Conference on January 8-10, 2024 at the Grande Lakes Resort in Orlando, FL. Mark D. Walker, Chairman and Chief Executive Officer of Direct Digital Holdings, will participate in a fireside chat on Tuesday, January 9, 2024 at 8:00 AM ET. Management will also be available for meetings the same day. For more information, or to schedule…

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Former Cardlytics CMO Joins Innovid to Drive Global Marketing Efforts NEW YORK, Dec. 18, 2023 /PRNewswire/ — Innovid (NYSE: CTV), an independent advertising platform for the delivery, personalization, and measurement of converged TV across linear, connected TV, and digital, today announced the hire of Dani Cushion as Chief Marketing Officer (CMO). Based in Atlanta, she will report to Dave Helmreich, Chief Commercial Officer. In this role, Cushion will be responsible for leading Innovid’s global marketing and communications, elevating Innovid’s offerings and position in the market with a strategic focus on driving significant company growth. “As a long-time CMO of both public and private technology companies, Dani is an expert…

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Leading US-India Publication Tracking Technology Entrepreneurship Recognizes India’s Most Promising Emerging Businesses Breakthrough Gaming App Q GamesMela Tops 137,000 New Registered Users in Most Recent Week MUMBAI, India and TORONTO, Dec. 18, 2023 /PRNewswire/ – QYOU Media Inc., (TSXV: QYOU) (OTCQB: QYOUF) a company operating in India and the United States producing and distributing content created by social media stars and digital content creators, has announced that its gaming division, Maxamtech Digital Ventures, has been recognized by leading publisher, Silicon India, as one of the Top Ten India Gaming companies of 2023. Silicon India’s (https://www.siliconindia.com/) special StartUp City issue annually tracks the leading business achievements of a broad spectrum of technology driven categories…

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Company recognized as a Leader in 53 G2 Winter categories including account-based advertising, account-based analytics, attribution, marketing account intelligence, and more SAN FRANCISCO, Dec. 18, 2023 /PRNewswire/ — Demandbase, the leader in AI-driven account-based go-to-market (GTM), today announced it has once again earned high rankings on G2, where customers rate their experience using the product. The company achieved a number-one ranking in account-based advertising and orchestration and was named a leader in numerous other categories, including account-based data management, account-based analytics, account-based web and content experiences, buyer intent data, marketing account intelligence, and attribution, among others. Additionally, it was called out as a…

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Bright Pattern is officially ISO 27001-certified, passing multiple rigorous information security tests, security requirements, and comprehensive audits. SOUTH SAN FRANCISCO, Calif., Dec. 15, 2023 /PRNewswire/ — Bright Pattern, leading provider of omnichannel communication software for innovative companies, received ISO 27001 certification. Bright Pattern delivers powerful ISO 27001 compliant call center software to businesses in all regions around the world, including North America, LATAM, APAC, and EMEA. Because of the international reach of Bright Pattern’s customers, ISO 27001 certification is a key component of Bright Pattern’s dedication to information security and compliance. ISO 27001 is the international standard for the management of information security. It sets…

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CX

Awards program shines spotlight on standout companies raising the bar for exceptional customer service NEW YORK and LONDON, Dec. 15, 2023 /PRNewswire/ — PolyAI, a global leader in conversational artificial intelligence (AI) and customer-led voice assistants, announced the launch of its second annual CX 100 Awards. As with its inaugural roster, the program aims to recognize and celebrate 100 individuals who have made a significant impact in the field of customer experience and/or contact center management. Nominations for the CX 100 Awards are open to leaders from various industries who are passionate about putting customers in the driver’s seat and delivering unbeatable experiences every time. The…

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MIDDLETON, Mass, Dec. 18, 2023 /PRNewswire/ — Quadrant Knowledge Solutions announced today that it has named Axon Ivy as a 2023 technology leader in the SPARK Matrix analysis of the global Intelligent Business Process Management Suites market. The Quadrant Knowledge Solutions SPARK Matrix™ includes a detailed analysis of global market dynamics, major trends, vendor landscape, and competitive positioning. The study provides competitive analysis and ranking of the leading technology vendors in the form of its SPARK Matrix. It gives strategic information for users to evaluate different provider capabilities, competitive differentiation, and market position. According to Arun U, Analyst at Quadrant Knowledge Solutions, “Axon Ivy provides…

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Mutare Voice Traffic Filter Honored for Exceptional Innovation CHICAGO, Dec. 15, 2023 /PRNewswire/ — Mutare, Inc., a leading innovator of enterprise solutions for Voice Threat Defense, announced today that TMC, a global, integrated media company, has named Mutare Voice Traffic Filter as a 2023 CUSTOMER CCaaS Product of the Year Award winner. The Mutare Voice Traffic Filter (VTF) is the industry leading solution for protecting and optimizing the voice channel by removing unwanted calls such as robocalls, spoof calls, vishing, social engineering, and spam storms, from the network edge. In 2023, Mutare was laser focused on bringing the power of the VTF to most of the…

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Former Uber Executive Becomes First CEO of SMC NEW YORK, Dec. 15, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, has promoted Elspeth Rollert to chief executive officer of the Stagwell Marketing Cloud (SMC), the company’s proprietary suite of SaaS products built for modern marketers. In this new role – SMC’s first CEO appointment – she is responsible for overall strategic direction, management, and performance of the organization. She also currently serves as an executive in-residence at the NYU Stern School of Business, where she mentors MBA students interested in careers in technology. “Elspeth has helped accelerate SMC into an industry-leading suite of martech innovation,…

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