Media.Monks is the only marketing and advertising services company to earn a spot on the Top 50 list every year since its inception NEW YORK, May 7, 2024 /PRNewswire/ — S4Capital’s operating brand Media.Monks, a digital-first marketing and advertising services company, has been named to the 2024 Top 50 Programmatic Power Players list by AdExchanger, a leading voice in programmatic advertising and the data-driven marketing technology ecosystem. AdExchanger’s Programmatic Power Players list recognizes the most innovative and influential companies in the programmatic media buying space, commending agencies and technology platforms that drive excellence and transformative growth in the industry. Media.Monks is the only media management…
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New AI Model Measures and Predicts Halo Effects of Ad Campaigns On and Off the Amazon Platform MIAMI, May 7, 2024 /PRNewswire/ — Omnichannel brands using Prescient AI to maximize revenue generated by paid media can now measure Amazon performance alongside the rest of their sales and marketing channels. Merchants can connect Amazon to the Prescient AI platform in minutes to reveal how advertising campaigns, both on and off the Amazon platform, contribute to sales in the Amazon marketplace. Just 30 days after Catalina Crunch connected Prescient AI to Amazon, customer acquisition costs were down by 24%.Post this Within 30 days of implementing Prescient…
Honors Most Influential Leaders in New England Technology BOSTON, May 7, 2024 /PRNewswire/ — The Boston Globe announced today the third annual Tech Power Players 50, a list of the most influential — and interesting — people in the New England technology scene, as ranked by the Globe’s business journalists and an external advisory committee. The Tech Power Players 50 recognizes leaders in software, cybersecurity, AI and robotics, climate tech, health tech, crypto, and beyond. The list examines their career impact on technology and business, taking into account their tech-specific contributions and innovations that have kept the sector vibrant in a challenging economic climate. The advisory…
Marketers Focused on Navigating Threats from the Rise in AI-Generated Deepfakes and Misinformation NEW YORK, May 7, 2024 /PRNewswire/ — Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today released its highly anticipated 19th edition of its Media Quality Report (MQR). The annual report analyzes over 280 billion digital interactions daily from across the globe to provide both advertisers and publishers with benchmarks to measure the quality of their digital advertising campaigns and inventory. The report found that marketers are focused on safeguarding their brands from growing threats including AI-generated deepfakes and misinformation and that consumers increasingly hold…
First Quarter 2024 High-Speed Data Revenue increased 1% from the same period last year to $106.2 million ENGLEWOOD, Colo., May 7, 2024 /PRNewswire/ — WideOpenWest, Inc. (“WOW!” or the “Company”) (NYSE: WOW), one of the nation’s leading broadband providers, with an efficient, high-performing network that passes 1.9 million residential, business and wholesale consumers, today announced financial and operating results for the first quarter ended March 31, 2024. First Quarter 2024 Highlights (1) “Our first quarter results represent a strong start to the year as we make further progress in our new Greenfield markets and continued improvements in our legacy footprint,” said Teresa Elder, WOW!’s CEO. “The strong penetration…
Maughon honored for the second time in the “Magnanimous Mentors” category FORT WORTH, Texas, May 7, 2024 /PRNewswire/ — Today, Simpli.fi, the Advertising Success Platform providing programmatic advertising and workflow software to agencies, brands, and media companies, announced that Elizabeth Maughon, Chief Customer Officer, was honored as one of the Top Women in Media & Ad Tech by AdExchanger and AdMonsters. This marks the second time Maughon has been recognized in the “Magnanimous Mentors” category, which honors women who make an extraordinary impact on the careers of their colleagues. In addition to overseeing department operations for nearly 200 team members, Maughon leads the company’s integration of…
NAPLES, Fla., May 7, 2024 /PRNewswire/ — Contract Guardian, a leading provider of contract management solutions, proudly announces its exceptional client retention rate of over 95% for the past several years. This remarkable achievement underscores Contract Guardian’s commitment to delivering unparalleled value and service to its clients worldwide. Contract Guardian attributes its impressive client retention rate to its comprehensive suite of features and unwavering dedication to client success. With a focus on addressing the diverse needs of modern hospital & healthcare businesses among other industries, Contract Guardian offers a robust platform that streamlines and automates the entire contract lifecycle. “At Contract Guardian,…
WASHINGTON and SAN FRANCISCO, April 9, 2024 /PRNewswire/ — Alethea, the leading technology company in disinformation detection and mitigation, announced the close of a $20M Series B funding round led by GV, with participation from Ballistic Ventures, who led Alethea’s Series A funding in 2022. Also participating in the round is Hakluyt Capital, which invests alongside leading venture capital funds, targeting companies with high growth potential and international ambitions. This new investment signifies investor confidence in Alethea’s vision, technology capabilities, and the transformative impact the company will have on creating a more secure digital environment. The new funding brings Alethea’s total raised to $34M. “Companies’ biggest vulnerabilities today lie outside of their…
NEW YORK, April 9, 2024 /PRNewswire/ — The social media analytics market is set for a substantial surge, projected to skyrocket by USD 7.26 billion between 2022 and 2027, with an accelerated compound annual growth rate (CAGR) of 23.29%. This exponential growth is attributed to various factors, including the escalating emphasis on brand recognition via social media platforms and the pivotal role of analytics in augmenting brand loyalty. As businesses strive to optimize their content and campaigns for enhanced engagement and effectiveness, the demand for advanced targeting options and online security solutions is witnessing an upswing. To find a preview of the market overviews,…
Direct-to-wallet payouts to benefit millions of users in emerging markets SINGAPORE, April 8, 2024 /PRNewswire/ — Leading fintech specialist Tranglo has announced an expansion of its cross-border payment network, enabling instant and direct transfers to more than 30 eWallets. Tranglo’s direct-to-wallet transfers eliminate the need for intermediaries, making remittances more accessible by ensuring funds are available to recipients immediately. This is especially important for millions of rural recipients, who often lack access to traditional financial institutions. Receiving money through eWallets, which stay open 24/7, is a reliable and convenient alternative. Tranglo Group CEO Jacky Lee said: “Our data shows that cross-border transactions to eWallets have doubled since…