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    • Marketing Software
      1. Marketing Software
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      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Rokt mParticle Launches Hybrid Customer Data Platform on Snowflake AI Data Cloud for Enterprise Companies

      October 16, 2025

      OUTFRONT and AWS USHER IN A NEW ERA FOR OUT-OF-HOME ADVERTISING

      October 15, 2025

      Storyblok unveils CMS innovations that enable brands to stay visible and confident on the new web

      October 14, 2025

      Oracle Adds New Database Capabilities and Partner Program to Oracle Database@AWS

      October 14, 2025
    • Marketing Automation
      1. Automation
      2. Marketing Automation
      3. CRM
      4. ABM Marketing
      5. Performance Marketing
      6. Influencer Marketing
      7. Event Marketing
      8. Product Marketing
      9. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Optimizely Customers Saw 446% 3-year ROI and Sub-Six-Month Payback with AI-Powered Digital Experience Solutions

      October 7, 2025

      Rainbird Technologies Appoints Coenraad van der Poel as Chief Revenue Officer to Accelerate Global Growth

      September 3, 2025

      AI is the Future of Web Browsing. What’s this Buzz Around Perplexity’s Comet?

      July 16, 2025

      Grip Partners with Bria to Empower Brands with Scalable, Responsibly Sourced AI Visuals at Scale

      June 25, 2025
    • Data & Analytics
      1. Marketing Analytics, Performance Tracking & Attribution
      2. Data Analytics
      3. Data
      4. Data Management
      5. Analytics
      6. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025
    • AdTech
      1. Advertising
      2. Adtech
      3. Digital Marketing
      4. Marketing
      5. Technology
      6. Media
      7. Digital
      8. Martech
      9. Social Media
      10. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Four in Five Employees Feel Positive About AI, but Only Half Believe Their Feedback Shapes Adoption, New Survey Finds

      October 15, 2025

      LINEN Cloud Congratulates Netskope on Nasdaq Debut; Showcases Role in Standardizing Global GTM Planning

      October 7, 2025

      Viafoura + Futuri Unveil First-Ever Predictive Audience Intelligence Solution for Digital Publishers

      September 15, 2025

      Russell Westbrook’s RW Digital Partners with Comscore to Redefine Multicultural Advertising in the Privacy-First Era

      September 9, 2025
    • Strategy & Management
      1. Market Growth
      2. Marketing Strategy
      3. Strategic Partnership
      4. Strategy
      5. Sales
      6. Digital Transformation
      7. Management
      8. Content
      9. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      Bell Techlogix Reveals Brand Identity for AI-Powered Capabilities: Infiniti AI Solutions

      October 16, 2025

      Zendesk Selects Gong Revenue AI Platform to Accelerate its Go-to-Market Transformation as it Introduces New AI Offerings

      October 16, 2025

      Bitsight Launches Brand Intelligence to Help Enterprises Prevent Cyber Threats from Causing Reputational and Financial Damage

      October 14, 2025

      RavenPack and Podchaser Partner to Deliver Podcast Intelligence for Financial Professionals

      October 14, 2025
    • CX
      1. customer experience
      2. CX
      3. Customer Engagement
      4. Customer Service
      5. Customer Success
      6. Personalization
      7. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      DataM Intelligence Enables Global Expansion for Functional Ingredient Manufacturer through Strategic Customer Identification and Target Prioritization

      October 16, 2025

      TeamViewer announces integration of Digital Employee Experience (DEX), Remote Connectivity, and Intelligence with Agentforce IT Service

      October 14, 2025

      LivePerson Announces AWS Integration to Unify Voice and Digital Customer Experiences

      August 25, 2025

      Oracle to Offer Google’s Gemini Models to Customers, Accelerating Enterprises’ Agentic AI Journeys

      August 14, 2025
    • Ecommerce & Sales
      1. Ecommerce
      2. Partnership
      3. Collaboration
      4. E-commerce
      5. Launch
      6. Transformation
      7. Acquisition
      8. Commerce
      9. Growth
      10. Supply Chain
      11. View All

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

      New SBI and QuadSci Study Exposes Costly SaaS Retention Crisis–And How AI Can Predict Who Churns Next

      October 22, 2025

      Precisely Announces 2025 Data Integrity Award Winners Driving AI Innovation, Business Impact, and Societal Good

      October 22, 2025

      THG Ingenuity and Google Cloud Forge New Collaboration to Power the Future of Digital Commerce

      October 22, 2025

      DirectMail2.0, LLC Launches World’s First AI-Powered Direct Mail Marketing Analysis Tool at Printing United Alliance Convention

      October 22, 2025

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    Home»Data & Analytics»IoT Security Market worth $59.2 billion by 2028 – Exclusive Report by MarketsandMarkets™
    Data & Analytics

    IoT Security Market worth $59.2 billion by 2028 – Exclusive Report by MarketsandMarkets™

    By PRNEWSWIREJuly 7, 2023No Comments9 Mins Read
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    CHICAGO, July 7, 2023 /PRNewswire/ –The future of the IoT security sector is bright. The rapid expansion of the IoT ecosystem, increased cybersecurity risks, regulatory and compliance requirements, integration of AI and ML, collaboration between the IoT and cybersecurity industries, emphasis on secure IoT deployment and lifecycle management are all key factors. As organisations invest in comprehensive security solutions to secure the expanding number of connected devices and the data they manage, the market will expand significantly.

    The IoT Security Market is estimated at USD 20.9 billion in 2023 and is projected to reach USD 59.2 billion by 2028, at a CAGR of 23.1% from 2023 to 2028, according to a new report by MarketsandMarkets™. IoT controls various connected devices into a single, smart device, such as a smartphone, PC, or tablet. But for hackers, the IoT ecosystem is a world of opportunities, where billions of interconnected devices transfer and share data, creating a massive playground for tinkering, crafting, exploiting, and taking these systems to their limits. Hence, IoT security becomes essential for organizations, governments, utilities, and individuals to protect data and infrastructure.

    Browse in-depth TOC on “IoT Security Market”

    268 – Tables
    44 – Figures
    265 – Pages

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    Scope of the Report

    Report MetricsDetails
    Market size available for years2023-2028
    Forecast period2023–2028
    Base Year2022
    Forecast unitsValue (USD) Million/Billion
    Segments CoveredOfferings, Solutions, Services, Type, Data Sensitivity, Applications and Region
    Region coveredNorth America, Europe, Asia Pacific, Middle East & Africa, Latin America
    Companies coveredMicrosoft (US), AWS (US), Google (US), IBM (US), Intel (US), Cisco (US), Ericsson (Sweden), Thales (France), Allot (Israel), Infenion (Germany), Atos (France), etc.

    The solution segment is expected to account for the largest market size during the forecasted period

    IoT security solutions that are being offered include identity access management, data encryption and tokenization, intrusion detection system/intrusion prevention system, device authentication and management, secure software and firmware update, secure communications, PKI lifecycle management, DDoS protection, security analytics, and other solutions (virtual firewall and incidence response system). These solutions enable enterprises to secure IoT devices around the world.

    The IAM (Identity and Access Management) segment is expected to account for the largest market size during the forecast period

    Identity and access management refers to a business process framework. This framework consists of policies and technologies which help organizations control the appropriate access of all employees to technology resources. It manages attributes, such as phone numbers, email addresses, and social security numbers, and authenticates identities. IoT is gaining traction across industries due to its robust offerings. With the expanding reach of IoT, multiple end users and devices can be connected to networks. One of the main causes of cyberattacks is unauthorized access to networks through intrusions. With the help of identity access management, users in the network can be given limited access as per their requirements. This would protect networks from fraudulent events.

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    Based on region, North America is expected to dominate the market during the forecast period

    North America has witnessed significant growth in the IoT Security Market, leading the market in market share. North America has led in witnessing cyberattack incidents globally. It is regarded to be the most advanced region regarding information technology security adoption and infrastructure. The rising concern to safeguard critical infrastructure and sensitive data has enlarged government intermediary in recent years. Numerous government industry-collaborative efforts have been considered to boost the IoT Security Market. Peculiar budget allocation, mandated information consulting policies, and collaboration with the private sector are expected to make North America the most lucrative market.

    Top Key Companies in IoT Security Market:

    The major players in the IoT Security Market are Microsoft (US), AWS (US), Google (US), IBM (US), Intel (US), Cisco (US), Ericsson (Sweden), Thales (France), Allot (Israel), Infenion (Germany), Atos (France), etc. These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches and enhancements, and acquisitions to expand their footprint in the IoT Security Market.

    Recent Developments

    • In May 2023, AWS announces support for Transport Layer Security (TLS) 1.3 through Configurable Endpoints. TLS 1.3 provides two major improvements in security and performance – it removes legacy features and older cipher suites in previous versions of TLS, and offers better performance through a simplified handshake process.
    • In April 2023, Launches a new IoT security platform called IBM Security QRadar for IoT
    • In February 2023, Cisco announced new cloud management tools for industrial IoT applications, simplified dashboards to converge IT and OT operations, and flexible network intelligence to see and secure all industrial assets
    • In July 2022, Microsoft launched Defender for IoT to protect printers, smart TVs and all connected things besides PCs and smartphones. Microsoft Defender for IoT was launched in preview in late 2021 but was also formerly known as Azure Defender for IoT, which launched in public preview in 2020. Before that, it was called Azure Security Center for IoT

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    IoT Security Market Advantages:

    • IoT security solutions offer strong defence against online threats aimed at IoT networks and devices. In order to protect IoT infrastructure from unauthorised access, data breaches, and malicious assaults, they include capabilities like device authentication, encryption, access control, and secure communication protocols. IoT security lowers the possibility of data breaches, financial losses, reputational damage, and operational disruptions.
    • IoT security solutions emphasise data privacy, ensuring that private data sent and gathered by IoT devices is kept private and protected. In order to prevent unauthorised access to confidential and sensitive information, they deploy data anonymization and encryption techniques. with using IoT security measures, businesses may abide with data protection rules, win over more clients, and reduce the likelihood of privacy breaches.
    • The primary goal of IoT security solutions is to stop unauthorised manipulation or tampering with IoT devices. They put in place systems to recognise and react to attacks at the device level, including firmware alteration, software exploits, and physical manipulation. Organisations may preserve the security of their systems, stop unauthorised access, and guarantee dependable and trustworthy operations by safeguarding IoT devices.
    • Solutions for IoT security reduce operational risks related to IoT deployments. They give organisations insight into the security posture of IoT networks and devices, allowing them to spot vulnerabilities, patch them, and enforce security standards. Businesses may preserve their investments in IoT infrastructure and avoid disruptions to crucial operations by proactively controlling security risks.
    • IoT security solutions help companies comply with legal standards for data security and privacy. Avoiding fines and legal problems requires adherence to rules like the General Data Protection Regulation (GDPR) or industry-specific standards. Organisations may show their dedication to regulatory compliance and safeguard sensitive data from unauthorised access by putting strong IoT security measures in place.
    • Businesses can increase confidence among their stakeholders by putting a high priority on IoT security. Brand reputation, customer confidence, and the development of long-lasting connections are all improved by displaying a proactive attitude to safeguarding IoT implementations. Strong security procedures distinguish the company from rivals and give it a competitive edge by communicating a commitment to protecting sensitive data.

    Report Objectives

    • To determine and forecast the global IoT Security Market based on components, solutions, services, types, deployment modes, application areas, and regions from 2018 to 2028, and analyze various macro and microeconomic factors that affect the market growth.
    • To forecast the size of the market segments with respect to five key regions: North America, Europe, Asia Pacific (APAC), Latin America, and the Middle East and Africa (MEA)
    • To provide detailed information related to the major factors (drivers, opportunities, threats, and challenges) influencing the growth of the IoT Security Market
    • To analyze each sub-segment for individual growth trends, prospects, and contribution to the total IoT security
    • To analyze opportunities in the market for stakeholders by identifying the high-growth segments of the IoT security
    • To profile key market players comprising top vendors and start-ups; provide comparative analysis based on business overview, regional presence, product offerings, business strategies, and key financials; and illustrate the market’s competitive landscapes
    • To track and analyze competitive developments, such as mergers and acquisitions, product developments, partnerships and collaborations, and Research and Development (R&D) activities, in the market

    Browse Adjacent Markets: Digitalization and Internet of Things (IoT) Market Research Reports & Consulting

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    About MarketsandMarkets™ 

    MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

    The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

    Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

    To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

    Contact:
    Mr. Aashish Mehra
    MarketsandMarkets™ INC.
    630 Dundee Road
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    USA: +1-888-600-6441
    Email: sales@marketsandmarkets.com
    Research Insight: https://www.marketsandmarkets.com/ResearchInsight/iot-security-market.asp
    Visit Our Website: https://www.marketsandmarkets.com/
    Content Source: https://www.marketsandmarkets.com/PressReleases/iot-security.asp

    SOURCE MarketsandMarkets

    Ai cybersecurity deployment IoT market growth ML security
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