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    • Marketing Software
      1. Marketing Software
      2. AI
      3. Tech
      4. Development
      5. Software
      6. B2B
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      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      Supermetrics AI Launches, Reinforced by 15 Years of Marketing Intelligence Experience

      November 5, 2025

      Invoca Launches the First AI Messaging Agent Powered by the Full Buyer Journey to Turn Conversations Into Customers

      November 5, 2025

      Rokt mParticle Launches Hybrid Customer Data Platform on Snowflake AI Data Cloud for Enterprise Companies

      October 16, 2025
    • Marketing Automation
      1. Automation
      2. Marketing Automation
      3. CRM
      4. ABM Marketing
      5. Performance Marketing
      6. Influencer Marketing
      7. Event Marketing
      8. Product Marketing
      9. View All

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      TNL Mediagene (NASDAQ: TNMG) Leverages AWS AI Technologies to Drive Cross-Border Media Innovation

      October 28, 2025

      Gryphon AI and CloudHesive Partner to Deliver Secure, Scalable Compliance Solutions for Finance and Insurance on Amazon Web Services (AWS)

      October 28, 2025

      Optimizely Customers Saw 446% 3-year ROI and Sub-Six-Month Payback with AI-Powered Digital Experience Solutions

      October 7, 2025

      Rainbird Technologies Appoints Coenraad van der Poel as Chief Revenue Officer to Accelerate Global Growth

      September 3, 2025
    • Data & Analytics
      1. Marketing Analytics, Performance Tracking & Attribution
      2. Data Analytics
      3. Data
      4. Data Management
      5. Analytics
      6. View All

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      Major Gift Enables JFF to Launch First-of-its-kind “Brand Studio”

      November 18, 2025

      quantilope Solidifies Market Leadership | Named #1 Market Research Technology in GRIT’s 2025 Business and Innovation Report for 2nd Consecutive Year

      November 18, 2025

      November FinTech Portfolio Launches: Exclusive Insights From Coinbase, Block, and Noto

      November 7, 2025
    • AdTech
      1. Advertising
      2. Adtech
      3. Digital Marketing
      4. Marketing
      5. Technology
      6. Media
      7. Digital
      8. Martech
      9. Social Media
      10. View All

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      AdMaven accelerates global growth with record advertiser expansion, improved performance metrics, and new smart monetization technologies

      November 5, 2025

      Liminal Launches Scout to Turn Market Intelligence Into GTM Action

      October 28, 2025

      OTHELIA UNVEILS A NEXT-GEN AI SYSTEM DESIGNED TO POWER THE ARCHITECTURE OF MODERN STORYTELLING

      October 28, 2025

      Four in Five Employees Feel Positive About AI, but Only Half Believe Their Feedback Shapes Adoption, New Survey Finds

      October 15, 2025
    • Strategy & Management
      1. Market Growth
      2. Marketing Strategy
      3. Strategic Partnership
      4. Strategy
      5. Sales
      6. Digital Transformation
      7. Management
      8. Content
      9. View All

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      Natuvion expands partner program for its new Data Conversion Suite

      November 18, 2025

      Morae and Halcyon Announce Strategic Partnership

      November 7, 2025
    • CX
      1. customer experience
      2. CX
      3. Customer Engagement
      4. Customer Service
      5. Customer Success
      6. Personalization
      7. View All

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      DataM Intelligence Enables Global Expansion for Functional Ingredient Manufacturer through Strategic Customer Identification and Target Prioritization

      October 16, 2025

      TeamViewer announces integration of Digital Employee Experience (DEX), Remote Connectivity, and Intelligence with Agentforce IT Service

      October 14, 2025

      LivePerson Announces AWS Integration to Unify Voice and Digital Customer Experiences

      August 25, 2025

      Oracle to Offer Google’s Gemini Models to Customers, Accelerating Enterprises’ Agentic AI Journeys

      August 14, 2025
    • Ecommerce & Sales
      1. Ecommerce
      2. Partnership
      3. Collaboration
      4. E-commerce
      5. Launch
      6. Transformation
      7. Acquisition
      8. Commerce
      9. Growth
      10. Supply Chain
      11. View All

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

      B2B Marketers Leave 50% Of Potential Performance Gains on Table by Managing Media Channels in Silos

      November 18, 2025

      The Brief Launches ‘The Agency Package,’ a Suite of AI-Powered Creative and Marketing Tools Tailored for Agency Customers

      November 18, 2025

      5day.io Launches Globally to Redefine the Future of Work, From Project Management to Intelligent Orchestration

      November 18, 2025

      GR0 Becomes the First Agency To Launch GEO — A Breakthrough Service Enabling Brands To Win AI Search

      November 18, 2025

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    Home»Data & Analytics»The Hidden Risk Inside Your Most Important Workflows: New Study Exposes Security Weak Points
    Data & Analytics

    The Hidden Risk Inside Your Most Important Workflows: New Study Exposes Security Weak Points

    By PRNEWSWIREJuly 30, 2025No Comments4 Mins Read
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    Ponemon Institute Study Sponsored by Mattermost Shows 64% of Organizations Experience Mission-Critical Failures, Highlighting Need for Secure Collaboration Platforms

    PALO ALTO, Calif., July 30, 2025 /PRNewswire/ — Mattermost, the secure collaboration platform for mission-critical work, today announced the release of “Optimizing What Matters Most: The State of Mission-Critical Work,” a comprehensive research study conducted independently by the Ponemon Institute. The study reveals alarming vulnerabilities in how organizations protect their most critical operations, with 64% of organizations experiencing an average of six mission-critical workflow disruptions or failures in the past year.

    Mattermost - Mission in Motion
    Mattermost – Mission in Motion

    The research exposes a dangerous disconnect between the importance of mission-critical workflows — the tasks, systems or processes within an organization that are essential for its operations and survival — and how well they’re protected. Only 47% of respondents understand the risk profile of their mission-critical workflows, while just 52% feel confident in their privacy and security measures.

    The study also found dedicated teams drive better outcomes; organizations with dedicated mission-critical workflow teams report 10% fewer disruptions and are nearly twice the process efficiency (57% vs 36%). These “high performers” are also more likely to adopt purpose-built mission-critical collaboration tools and measure the costs of disruptions to improve future execution.

    The Security Gap in Mission-Critical Collaboration

    Despite working in the highly sensitive sectors of defense, government, and critical infrastructure, most organizations lack effective protection for the very workflows that keep their operations running.

    • Reliability at Risk: Only 47% of respondents feel confident in their risk management
    • The High Cost of Failure: Every minute of mission-critical downtime costs exponentially more than prevention, with hidden costs including reputation damage and competitive disadvantage
    • Leadership and Expertise Gaps: Business units are running mission-critical security without IT expertise, with only 16% of CISOs and 10% of CIOs owning critical workflow security
    • The Security Gap: Cyberattacks are the #1 threat to mission-critical operations, yet only 52% are confident in workflow security and strong security posture is the #1 prevention factor
    • The AI Paradox: 51% have adopted AI for mission-critical operations, but top risks include data leakage/theft (53% of adopters) and automation potential versus security complexity

    Workflow Failures Are the New Normal

    Cyberattacks are now the leading cause of critical workflow disruptions, cited by 50% of respondents. The fallout is severe:

    • 62% report data leakage of high-value information assets
    • 58% suffer data center downtime
    • Average cost per outage? Over $1M per data center downtime incident, not counting reputational and strategic losses.

    “This research confirms a silent crisis: too many mission-critical operations are run on legacy collaboration platforms, technology that was never intended for high-stakes, secure environments,” said Ian Tien, CEO of Mattermost. “While 61% of organizations recognize a strong security posture is critical, too many are still relying on general enterprise tools that leave them vulnerable when the mission is on the line.”

    AI Adoption Brings Both Promise and Peril

    With 51% of organizations adopting AI to automate critical tasks, 53% of adopters already report data leakage or theft as a major concern.

    The Path Forward: Purpose-Built Solutions Matter

    The research underscores the need for collaboration platforms specifically designed for mission-critical environments. The features organizations say they need most include:

    • Data encryption (61%)
    • Secure real-time communication (56%)
    • Data loss prevention (56%)

    However, most organizations remain critically underprepared with only 39% implementing risk mitigation strategies for their mission-critical collaboration tools, despite the escalating cost of failures.

    About Mattermost

    Mattermost is the leading collaborative workflow platform for defense, intelligence, security, and critical infrastructure. Trusted by the U.S. Department of Defense and Fortune 500s, our platform runs on-premises and in private clouds, delivering secure messaging, file sharing, workflow automation, audio/screenshare, and project management—all with full data and operational control. Mattermost powers high-stakes workflows across mission planning, real-time, real-world operations, DevSecOps, incident response, and cyber defense—enabling secure collaboration from tactical edge and DDIL environments to enterprise HQ. Teams operate across web, desktop, and mobile, with embedded interoperability for Microsoft Teams, Outlook, and Microsoft 365.

     For AI-enabled organizations, Mattermost offers the Intelligent Mission Environment (IME)—a self-hosted, multi-user, multi-agent framework for AI-accelerated workflows with sovereign and global models. Built on an open core and shaped by 4,000+ contributors, Mattermost is co-developed with leading security experts to meet the world’s most demanding operational needs. Learn more at mattermost.com

    About Ponemon Institute

    Ponemon Institute is dedicated to independent research and education that advances responsible information and privacy management practices within business and government. The Institute conducts high quality, empirical studies on critical issues affecting the management and security of sensitive information about people and organizations.

    Download the Full Report:
    “Optimizing What Matters Most: The State of Mission-Critical Work” is available for download at https://mattermost.com/exclusive-report-the-state-of-mission-critical-work/.

    Media Contact
    Rosa Lear
    a-rosa.lear@mattermost.com

    SOURCE Mattermost

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